Why will cause the website traffic is less, click rate is not high

First, the site's internal adjustments

Reorganization is the site's largest and most confusing internal adjustments. Search engines need to re-recognize the structure and content of the site. Every rewrite is painful for SEO because he means too many changes. It is the same for search engines. Search engines need to re-include new pages.　

Second, the site included

Inclusion as a threshold for search traffic, the short-term will not have a significant impact on the flow, but in the long term still need to pay attention to. The amount of inclusion will have a direct impact on the site to get the source of traffic. Changes in the inclusion of most pages will not have a significant impact on site traffic, and usually only changes to a small number of key pages will have an impact on traffic.

Third, title and description optimization

Network construction through the search results in the title and description of the optimization of content to attract visitors' eyes, through the click-through rate to enhance the rankings, by improving the click-through rate to increase traffic. Although search engines have watered down these tags, it is still important to make good use of them, even if only a little bit useful.

Fourth, rankings and external links

Rankings and external links are the most important reason for the impact of natural search traffic. Changes in rankings directly affect the flow of changes in the first page and the second page of the traffic has a world of difference, while the chain is the most important factor affecting the rankings. The effect of ranking on traffic is immediate, the effect of external links on traffic is long-term.

Fifth, the server state

Website all the pages are kept in the server, if the server in the spider access operation is not stable. Will definitely affect the search engine on the page inclusion, and further affect the ranking or traffic. When the server state is not stable, the spider will stop crawling the site. And for the search engine, in order to ensure that the visitor's search experience, will not give an unstable site a high ranking. The depth of the network reminds you to include, rankings have a direct impact on the site's traffic. So the server has a big impact on SEO.