How to combine paper media and new media?

In fact, this is a very good combination!

Many people think that the paper media is not working now and will be eliminated. I don't think this is right!

Whether it is paper media or online media, the content is presented in different ways, and the essence has not changed! It's just that people's reading style has changed from magazines and newspapers to mobile phones.

Traditional paper media has many advantages of its own, such as solid writing skills, a certain amount of influence and fame accumulation, a certain number of readers and fans, a certain number of cooperative writers resources and so on!

Paper media can give full play to its own advantages, move its position to the network platform, build its own IP, establish its own matrix, continuously output high-quality content, and find new profit models. In this case, it will never be bad!

For example, at the same time, enter the WeChat public platform, applet, headline number, Baijia number, Big Fish number, Penguin number, Sohu number, Netease number, a little information, Weibo, Billie Billie, Tik Tok, Aauto Quicker, Microvision and other platforms, and create multiple IPS at the same time, or lay out multiple differentiated accounts in the same field, and suggest your own content matrix!

However, there is no need to develop independent app suggestions. Nowadays, information intake is very convenient, and most people are reluctant to download or keep an app with low usage rate!

Trust me, find the right method, find the right person in charge, stick to it, and the result will not be bad!