What do beginners need to pay attention to when starting a business?

I want to give them some advice here. If you want to make money quickly and make a lot of money, you have to start your own business. However, starting a business is a deep knowledge, which is also the fundamental reason why many people want to start a business but are at a loss. It involves a person's knowledge-seeking ability, cognitive ability, judgment ability, social ability, management ability, adaptability and psychological endurance. In fact, these abilities are a hierarchical relationship. Only by practicing the former ability at home can we improve the latter ability quickly. Let's talk about some points that should be paid attention to when starting a business, doing business, making money quickly and making big money: 1. Persevere in learning, you don't have to study business or marketing. You usually read more books and magazines on business, management, investment and social interaction, such as Business, Modern Marketing, Entrepreneurship Guide, Public Investment Guide and Public Investment Guide. You can also watch more financial news, marketing debates and economic management lectures on TV. You can also read more online financial blogs, such as those of ali dad, Baidu and Tencent, including investment and financial management and economic management. You know, dropping water wears away the stone and freezing for three days is by no means an overnight success. You should persevere and accumulate over time. 2. Try to improve your eloquence. As the saying goes, if you cook jiaozi in a teapot, you can't pour out the goods in your stomach. Starting a business or doing business sells products or services. If the eloquence is not good, no matter how good the product is, it is difficult for others to understand and accept it. Therefore, we should strive to improve our eloquence and language expression ability. Besides, you should practice fluent Mandarin. If you want to start a business, do business and make a lot of money, you must learn to be a man. We should strictly demand ourselves to be an upright person, a moral person, an honest person, a modest person, a connotative person and a dignified person. If you want to achieve something, your own quality is a major factor for customers to evaluate you. For example, I don't deal with Henan people when purchasing, because most of them have a bad reputation for integrity in China's business circle. There is also a very important point that many businessmen will ignore, that is, to learn to fully respect their competitors. Only in the circle with competitors can we become bigger and stronger. If you are the only one in an industry circle, you will not be able to eat and will stop. This is the reason for the existential threat. The development of an enterprise is to constantly improve itself, leave competitors behind, advance to the forefront or even lead. Another point is to learn to choose. As the saying goes: women are afraid of marrying the wrong person, and men are afraid of entering the wrong line. In fact, no matter men or women, as long as they start their own businesses and do business, they are afraid of entering the wrong line. You see, in that street, shops are often open and people are often closed. In fact, 95% of the stores and factories were transferred because they entered the wrong business, and they all made mistakes because of wrong cognition and incomplete analysis. If you really can't decide, I can help you refer to it for free. The choice of starting a business and doing business should be considered from many aspects: (1) Choose the currently popular industries; (2) Choose industries that are suitable for local customs and meet the needs of local consumers; Industries that meet the needs of local economic development; This requires a lot of market research before entering an industry, and it is nothing to lose some leg strength and time. It is the most painful thing not to investigate and finally lose a lot of savings. For example, Cantonese cuisine from Guangdong and Guangxi is difficult to open the market in many places; Can the iron-coal stove for heating and cooking in Guizhou be popularized in other areas? Can thermal insulation mortar, which is compulsory in many parts of the country, be popularized in Kunming, Yunnan? (3) industries encouraged by national policies should be selected, because industries encouraged by national policies have preferential tax, land use and capital; Moreover, the national policy encourages development, which just shows that this industry has a good market space. For example, raising pigs has been strongly encouraged by the state in recent years, and sows are also subsidized. Now the pig industry is really optimistic. (4) Choose industries with relatively small investment scale, and be willing to wait until the capital has accumulated to a certain extent before considering expanding operations. No matter how optimistic you want to be in that line, you can't put all your savings into it at once. This is the key point of risk prevention awareness. No matter how good a project is, whether it makes money depends on many personal factors and external factors. For example, your personality, business ability, social skills, management ability, affinity, market changes and policy changes directly determine whether you make money or not. Kōnosuke Matsushita, the father of Japanese radio, always has 40% working capital sleeping. It is precisely because of this move that he experienced many storms and finally became the father of a generation of radio. For another example, a Sichuanese borrowed more than 3 million yuan to build a factory for rent in Gongjia Village, Ala Township, Kunming. Later, Yugongjia Village was planned as a village in the city and was included in the jurisdiction of the Economic Development Zone. Therefore, the land is tight and the construction management is strict. It happened that this family's land certificate had not been completed, and the result was razed to the ground by the government's comprehensive law enforcement office. I hope entrepreneurs will bear in mind the lessons of the past. (5) industries with relatively high return on capital should be selected. The return on capital is a point that any entrepreneur and businessman can't ignore, because the pursuit of capital entering the market is profit and return. This point, the majority of entrepreneurs must be cautious, in-depth and rigorous analysis, because many project parties for their own private interests, the vast majority will idealize or even exaggerate the projects with low return on capital by dozens or even hundreds of times. For example, many people on the Internet boast that investing tens of thousands of yuan can make tens of billions of markets and earn hundreds of millions a year. Is it possible? If so, he won't do it himself, and he won't expand the scale. His own behavior proves the infeasibility of the project to you. If so, a large number of venture capital companies have been involved. Will it be your turn? If so, how many Fortune 500 companies can emerge in China a year? Cover your pockets and find a better one. (6) Choose projects with good growth. Generally speaking, it is a project with long-term prospects. The product will not be abandoned by consumers for a long time, the market will not be saturated, the national policy will not change, and the follow-up development will be good. For a relatively small example, there are many deli shops in Kunming Kunchuan cuisine market, such as beggar chicken, lotus leaf chicken, Fu Liji roast chicken, Chongqing roast chicken and Daokou roast chicken. Everything was booming at first, but it didn't last long. Basically, they all closed in less than a year, and the longer ones were two years. (7) industries with relatively high technical threshold should be selected. An industry with low technical threshold is easy to follow suit, even if there is no such industry in your place, because you are doing well and there is no technical threshold, and as a result, many families will soon emerge. In the end, the first person to do it became a guide to attract jade, and there was no human feelings at all. If it is an industry with a relatively high technical threshold, the situation is completely different. (8) The project should choose industries with regional protection. Generally, when you are very popular in industries with geographical protection, even if others want to get involved, there is no quota. This is the minimum self-protection consciousness of an entrepreneur, so don't be careless. 6. When you are really optimistic about a project through market research and calm analysis, you must strive to win the support of your relatives and friends, otherwise it is generally dangerous to go it alone. Even, it is very likely to alienate others. 7. Before entering the bank, you must make a good risk forecast and make a variety of coping strategies and plans. This is the so-called risk early warning mechanism. And be prepared for failure, many people have only experienced one failure and never come back. 8. Choosing a project must be decided according to your own financial strength. You should wear as many shoes as your big feet. Don't aim too high and unrealistic. After careful investigation and careful consideration, you can really value the projects with insufficient financial resources, and you can use the idle funds of other busy people to become shareholders. Don't be stingy with other people's funds. Be sure to give more shares to others. It is best to promise that if you lose money, you will only lose yourself and not others. In other words, if you fail, you will pay back the money invested by others as a debt. You know, if it weren't for you, others wouldn't have to take the risk at all. People invest money in you just to lay eggs without taking risks as much as possible. If you can do these two things, others will be happy to give you money, but you'd better give others a written guarantee. 9. When you don't have enough money or energy, and you really need someone else to run a partnership, you must be careful when choosing a partner. Choose people who are courageous, measurable, capable, honest and self-motivated; Once the selected candidates are democratic, transparent and United in their business operations, they must not be selfish. Partnership can only create brilliant career with honesty, otherwise it will only go their separate ways or fall into endless disputes. Guti plastics in Guangdong is a model of this separation. 10. When you gain something and want to expand your business, you must be down-to-earth and do what you can, and don't rush for success. Shashi Daily Chemical (i.e. Vitality 28), which was booming in those years, was rushed into the business world overnight. These are some of my entrepreneurial experiences. I hope it can help friends who are starting a business or are about to start a business. I wish you all the best, all the best!