Now I always hear the transformation and upgrading of traditional enterprises. What does this transformation and upgrading mean?

The transformation of enterprises is the digital transformation to the Internet. What is digitization? It refers to the use of digital channels, digital technology and digital thinking to realize the landing of corporate brands, products and services in digital scenes and realize the business innovation and differentiated value of enterprises in the Internet era. What is digital transformation? That is, on the basis of satisfying the above description, adjust the core positioning, value proposition and business model of the enterprise to realize the transformation of business model. So it may also involve a series of adjustments such as strategic positioning and organizational structure.

For ordinary enterprises, there may be no relevant strategic thinking, and even the leadership is not clear about the relevant concepts. At this time, they need to use external resources, such as strategic consulting companies. At this time, they need to choose the right company to cooperate. Every company has its own needs and tonality, and cooperative companies need cooperation more. Take our company as an example. As a traditional service company, many management systems and customer interaction systems are biased towards hardware support, and the cost is high. Therefore, we chose a professional company with design background, Jane Cube, to realize the lightweight of the system, optimize the overall vision and interaction, and upgrade the strategy in service and product display. The overall effect is obvious and it is closer to the Internet.