Traditional Culture Encyclopedia - Traditional stories - What is the profit margin of liquor?
What is the profit margin of liquor?
The profit of liquor:
Judging from the current market, the cost of a bottle of 1.200 yuan Moutai is almost only a little more than 1.000 yuan. After the sale is completed, a bottle of Maotai can earn 600 yuan money, which can be said to be considerable.
With social progress, economic development and improvement of living standards, all kinds of parties are inseparable from drinks, so there is still a great market space for acting as an agent in the liquor industry.
The profit of liquor is high, even the average gross profit margin is as high as 80%, which is many times better than that of retail and catering industries. In addition, it is larger than retail and catering shipments and has less labor.
Kweichow Moutai ranked first in gross profit margin and net interest rate. In the first three quarters of 2065438+2007, the gross profit rate of Kweichow Moutai was 89.93%, which means that the cost of a bottle of Moutai 1200 yuan is only about one tenth of that of 120 yuan. Excluding some financial expenses such as management expenses and sales expenses, Kweichow Moutai can make a net profit of 600 yuan, with a net interest rate of about 50%.
The gross profit margin of beer Tsingtao beer and Yanjing beer is about 40%, and the net interest rate is below 10%. This net interest rate shows that the company can't even earn 50 cents for a bottle of canned beer in 5 yuan, which is 10% of the selling price.
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