Where is the way out for the furniture industry to take e-commerce now?

The furniture industry is one of the industries that occupy a small amount of traffic on the e-commerce platform for the following reasons: First, customers have high requirements for furniture, and they are very concerned about the sense of experience, such as the hardness and quality of mattresses, and cannot guarantee authenticity without seeing the real thing;

The second is the difficulty of transportation. At present, the express delivery industry can not provide express delivery in the furniture industry. The disunity and uncoordinated logistics industry leads to untimely transportation in that place, which can't guarantee customer demand and poor service.

Third, because it is a big item, once it involves returning goods, customers need to carry the goods themselves, and logistics also generates high costs, which customers and businesses cannot afford;

The fourth is the lack and popularization of installers. Most people don't fully install furniture. Each distribution must be installed by professionals, and it is impossible to unify some installers nationwide.

If the furniture industry wants to develop in e-commerce, it must solve the above problems in order to develop for a long time, insist on improving the offline store experience and improve the service quality.