Traditional Culture Encyclopedia - Traditional stories - How to operate the product?

How to operate the product?

understand the concept of operation first. what is it? I won't say much about this concept. I searched a lot on the Internet. For a simple example, you should be able to understand it well. That is, the product makes things, optimizes the follow-up functions, the operation pushes things out, and feeds back the market problems to the product for optimization. Role Positioning What is the positioning of new media in a company and what is the positioning of product operation? What about the positioning of data operations? Literal meaning can actually be understood. To understand positioning, we should think about what the core values of these classifications are, that is, what problems it can solve for products/enterprises. Internet routines If you are traditional and want to change careers, then you must have a certain understanding of the Internet and get in touch with those routines on the Internet. Treading on the pit is the best way to learn. Copywriting is needed in most operations. Even if you do product design, you may need a little bit of copywriting, community, new media, activities and channels, which all require a certain level of copywriting skills. Therefore, copywriting is basically a common skill in this field of operation. Although I am not very strong in data analysis, there are living examples around me, which really need to be analyzed. Many of our previous data were not recorded and sorted out, and no one analyzed them in detail. Later, through data analysis by this colleague, we found many problems and judged the trend of our current products. User demand research is also a hard skill. You should know how to tap the demand. There are many ways and channels to tap the demand, such as favorable comments from competitors and bad reviews from your own products. I say this, the user's spit must be 1% need to pay attention. Most of the time, they don't spit for no reason. It must have caused his discomfort somewhere during the use. The use of tools is also something you need to master, such as the typesetting tools of new media, such as table processing software, such as flow chart, mind map, ppt, picture processing and a series of tools;