What is the process of finding a dealer?

Step 1: Find out where your market is and what its characteristics are, and define your goals.

Step 2: Know yourself and yourself.

1, know yourself and yourself (basic information of the enterprise and sales policy).

2. Know yourself (dealers, end users, competitors).

Step 3: Plan the blueprint of regional market development and think systematically.

When developing new markets, salesmen should learn carpentry well. Before making sentences, Muzi has planned the outline, materials and quantity of furniture in his mind, and he also understands what to do first and then what to do.

After the salesman has made a detailed and sufficient market survey of the regional market, he should have a comprehensive and systematic plan for the regional market.

A perfect regional planning includes regional market sales target and market share target and progress, product variety combination, price and rebate policy, channel selection mode, target county (village) market and progress, number and standard of developing dealers, deployment and incentive measures of sales personnel, marketing promotion plan, promotional items plan, advertising plan and so on.

Before formally starting or adjusting the market, the sales staff should draw up a regional market development plan in writing, at least having a clear concept of the operation of the regional market. In this way, salespeople will not blindly operate the market and develop new customers.