Traditional Culture Encyclopedia - Traditional stories - How do top marketing experts break the traditional scheme of a new product and quickly occupy the market?
How do top marketing experts break the traditional scheme of a new product and quickly occupy the market?
In the era of mobile Internet, if enterprises want to bring new products to market quickly, they should not only invest resources in traditional channels (offline terminals and platform e-commerce) for rapid proofing and promotion, but also take advantage of the situation to accurately recommend them to target customers through KOL and online celebrities, so as to realize sales quickly and occupy the market.
KOL can be used in the following ways:
1, forum moderator
2. Blog
3, headline big V
4, WeChat big V
5. Internet celebrity, Tik Tok
6. Entertainment is obvious
7. Authoritative experts
How to choose KOL and cooperate with it needs to be screened according to the target customer group and market positioning of its new products, because different KOLs have different fan groups.
In addition, we should also do a good job in the inventory of new products and the preparation of trading entrances. We must not let users want to buy and don't know where to place an order or place an order without goods.
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