How to promote soy sauce vinegar pickles?

If you haven't set foot in the sales industry, the first thing to do is to understand it first, and then learn in the process. Sales have a lot of knowledge. As far as your current situation is concerned, I suggest several points: first, if your friend's company is OEM for others, it is recommended to find several influential companies to continue to expand OEM, so that you can give full play to your own quality and stabilize profits for the next operation; Second, after the production capacity reaches a certain scale, if you want to develop your own brand, you must choose a suitable market as the starting point, and it is best that this market has the weak links of other brands; Third, your product positioning needs to be different, and your selling point must be prominent. If others don't have your selling point, it's best; Fourth, in channel construction and customer selection, if you are tired of your own development and have high time cost, you can choose to tap customers with mature brands and tell him that your product quality is actually the same as his, and you still have a price advantage. Fifth, in the initial stage, we should avoid blind expansion because of insufficient financial strength. We can learn from Chairman Mao's military thoughts, concentrate on attacking a market, and then extend it to the surrounding markets and gradually expand it. Finally, I wish you and your friends a bigger and stronger business! By the way, the country is paying more and more attention to food safety now, hoping to ensure good quality from the perspective of national laws and corporate conscience! Thank you.