There are quite a few social e-commerce platforms like Juyou Mall. What is the difference between shopping on these social e-commerce platforms and traditional e-commerce platforms?

I don't think there is any difference in the simple purchase process. It is nothing more than placing an order and waiting for receipt. The most obvious difference is that this social e-commerce platform extends and develops more social games. In addition to satisfying the function of simple shopping, you can also use the functions of sharing grass on the platform to interact with friends, making shopping more interesting, just like shopping with friends. While enjoying the shopping experience, friends who accept sharing will get a certain sharing reward if they also place an order together.