Traditional Culture Encyclopedia - Traditional stories - What is the media? What media platforms are there? How to make money?

What is the media? What media platforms are there? How to make money?

A large number of grassroots network celebrities stand out from the media platform. Not only have they gained a large number of fans, but most importantly, they have gained a lot of income from the media platform. As we are familiar with: Northwest Xiao Qiang, Farmer Brothers, Li Ziqi, papi Sauce, etc. Through the media platform, they have completed the great transformation from 3,000 yuan per month to/kloc-0,000 yuan per year.

Having said that, what is self-media? What media platforms are there? How can we make money from the media? How to operate specifically?

What is the media?

Generally speaking, self-media is personal media.

It is a new form different from traditional media. In other words, anyone can become the media if you want. The "self" from the media, on the one hand, means that everyone can speak and express their views and opinions through the Internet platform. On the other hand, it represents that media people have more discourse space and autonomy. These are unimaginable in the era of traditional media.

The concept of self-media is actually relative to traditional media.

So what is traditional media? The most familiar TV stations, radio broadcasts, various newspapers and magazines, etc. All belong to traditional media. Compared with traditional media, ordinary people are more likely to make money from the media, because the media is more intimate and personalized. It is easier to counterattack, achieve a leap in class, and attract waves of madness from media people.

If the traditional media is a rich beauty in Leng Yan, then the media is a gentle and lovely girl next door. It doesn't have the high threshold, high standard and authority of traditional media. Instead, it has a new look of popularization, popularization and personalization, which is gradually known to the public and finally completely fascinated.

To put it more simply, it is the articles and videos we usually see in today's headlines, the articles forwarded by others in the circle of friends, the videos we see in our hands, the live broadcasts, the audio programs we hear in the Himalayas and so on. They were created by countless media people. Today's headlines just mentioned, such as Aauto Quicker, Himalaya, are called: self-media platform.

What are the characteristics of the media?

First: the threshold is low and the operation is convenient.

A person, a computer, and a mobile phone can all become self-media and even become a very good self-media.

Second: diversification of forms.

There are many forms of self-media content, such as text, video, audio, pictures, live broadcast, question and answer and so on. No matter what you are good at, you can always find a platform to show your value here.

Not only are there many forms of self-media platforms, but now there are also many self-media platforms, such as Today's Headlines, Baidu Baijia, Alibaba's Big Fish, Interesting Headlines, Penguin's Tencent Open Platform and so on. These are all called profitable self-media platforms, which means that as long as you publish content on these platforms, you can directly get this platform to give you a share of advertising fees, which is very simple.

What kind of people are suitable to be self-media? Perhaps in the public's impression, do you need people who are handsome and beautiful, have excellent eloquence, write well and write well to be self-media?

This is not the case!

The characteristics of self-media are popularization and personalization. As long as you can chat with others normally and enter these media platforms, you can become a media person. If you have some special skills and hobbies, you can use the self-media platform to show your talents according to your hobbies, earn the benefits of the platform, and gain both fame and fortune!

What should I do from the media?

A, to have a good writing skills Although there are many tips to do a good job in the operation of new media, in the final analysis, good writing is the last word. It doesn't matter if you are still a white boy. You can set yourself a small goal, such as writing an article every day, with a self-defined theme. After a month like this, your writing ability will definitely be greatly improved.

B, know how to use publicity to imitate Durex's copywriting, know how to track and create hot spots, and write articles according to hot spots to gain public attention.

C. learn to be beautiful. If you want to stand out among many new media accounts, you can't just have literary talent. At the critical moment, we should learn to make our articles beautiful. Because the new media operation not only refers to the official WeChat account, but also includes today's headlines, Baidu's bear's paw, Penguin, etc. It is not enough to only know the editing platform such as 135. Xiuzan, on the other hand, filled this vacancy well. You can use Xiuzan as a platform to beautify your articles, and then send them to new media platforms, which can improve the value of your articles and make readers more impressed.

Tools needed for media operation

As the saying goes, if a worker wants to do a good job, he must sharpen his tools first. An excellent operator should be proficient in all kinds of efficient tools.

1. Content typesetting tools: 135 editor, new list editor and show more editors.

2. Icon material library: easyicon, Alibaba vector icon library, ionicons, findicons.

Wechat applet:

-Line teleprompter: Do you often forget words when shooting videos? You will never forget words with it again.

-code dubbing: your voice is not good, and your own recording can't achieve satisfactory results? You can use more than 600 kinds of sounds in it.

-Extracting video copy: Many times I brush the video to see a good copy and want to collect it as my own material library, but I can only copy it word by word, and extract the copy directly from the video by copying the link with it. Any copy can be easily completed in 30 seconds!