What are the operating modes of e-commerce?

What are the operating modes of e-commerce? E-commerce is a commercial activity centered on commodity exchange by means of information network technology; It can also be understood as trading activities and related services in the form of electronic transactions on the Internet, intranet and value-added networks, which is the electronization, networking and informatization of all aspects of traditional commercial activities.

E-commerce is divided into ABC, B2B, B2C, C2C, B2M, M2C, B2A (namely B2G), C2A (namely C2G), O2O and so on. At present, B2B, B2C, C2C and O2O are widely used.

(1)B2B mode (B2B = business to business)

Business-to-business e-commerce refers to the exchange of products, services and information between enterprises through the Internet. Generally speaking, the supply and demand sides of e-commerce transactions are merchants (or enterprises and companies), who use Internet technology or various business network platforms to complete the process of business transactions. These processes include: publishing supply and demand information, ordering and confirming orders, issuing, transmitting and receiving bills, determining distribution schemes and monitoring the distribution process. Sometimes I write BtoB, but for simplicity, I just use its homonym B2B(2 is 2). For example, Alibaba. com。

(2)B2C mode (B2C = business to customer)

B2C mode is the earliest e-commerce mode in China, which is marked by the official operation of 8848 online mall. Now, there are many B2C e-commerce websites, such as JD.COM Mall, Hamei.com and Dangdang.com..

(3)C2C mode (C2C = ConsumertoConsumer)

C2C, like B2B and B2C, is one of several modes of e-commerce. The difference is that C2C is a user-to-user mode. C2C business platform is to provide an online trading platform for buyers and sellers, so that sellers can actively provide online auction of goods, and buyers can choose their own goods for bidding.

(4) Online to offline (O2O=OnlinetoOffline)

O2O is a new e-commerce business model that has emerged in recent years. It combines offline business opportunities with the Internet, making the Internet the foreground of offline transactions. In this way, offline services can attract customers online, consumers can screen services online, and transactions can be settled online, which will soon reach scale. The most important feature of this model is that the promotion effect can be checked.