Does Taobao belong to C2C or B2C?

Taobao belongs to C2C, but Tmall separated from Taobao has completed the transformation from C2C to B2C. Taobao's leading position in C2C field has not been shaken so far. In China C2C market, Taobao's market share exceeds 60%. However, in the rapidly changing Internet field, this advantage is not an insurmountable barrier.

C2C is actually a technical term of e-commerce, and it is an e-commerce between individuals. C2C refers to the e-commerce behavior between consumers. For example, a consumer has a computer and sells it to another consumer through the Internet. This transaction type is called C2C e-commerce.

B2C is the abbreviation of Business-to-Customer, and the Chinese abbreviation is "business-to-customer". "Business-to-customer" is a mode of e-commerce, that is, a commercial retail mode that directly sells products and services to consumers.

The payment method of B2C e-commerce is a combination of cash on delivery and online payment, and most enterprises choose logistics outsourcing to save operating costs. With the change of users' consumption habits and the promotion of excellent enterprise demonstration effect, online shopping users are increasing.

In addition, some large-scale examinations, such as the civil service examination, have also begun to implement the B2C model. Its basic needs include user management needs, customer needs and vendor needs.

Extended data:

Analysis of the mainstream mode of e-commerce;

Since the birth of e-commerce, B2B, B2C and C2C have been the three mainstream modes. B2B, the earliest e-commerce mode in China, has died out and gradually started to withdraw from the historical stage. At present, most of the business of the largest B2B website in China comes from B2C transactions, not B2B transactions.

C2C profit model:

1. Membership fee

Membership fee, that is, membership service fee, refers to the fees charged by C2C website to provide members with a variety of service combinations such as online shop rental, company certification and product information recommendation. Because it provides an effective service combination and can better meet the needs of members, the fees of this model are relatively stable. Pay the fee in the first year, and the customer needs to renew the fee when it expires in the second year, and then carry out the service in the second year after the renewal. Members who do not renew their fees will be restored as free members.

2. Transaction commission

Trading commission is the main profit source of C2C website at any time. Because C2C website is a trading platform, it provides opportunities for both parties, which is equivalent to exchanges and supermarkets in real life. Collecting commissions from transactions is the embodiment of its market nature.

References:

C2C- Baidu Encyclopedia

B2C- Baidu Encyclopedia