The Beauty of China Traditional Audi

Car change news? 12 17, faw-Volkswagen Audi held an offline art exhibition with the theme of "outstanding colors, fashionable images", which opened in the 798 art center, which is known as the contemporary cultural block in Beijing, bringing users a wonderful visual aesthetic experience.

The light, shadow and time created by this art exhibition-pure perception &; Excellent Laboratory Multimedia Sculpture Art Exhibition brings the public an art exhibition created by Audi brands A7 and A5 and artists, bringing together top domestic photographers, famous artists and KOC owners to interpret the cross-border collision between perceptual purity and color aesthetics genes from different angles around the participating models, and create an innovative cross-border and influential art IP.

The activity deeply echoes Audi's evolving brand core, closely follows the brand characteristics of modern luxury and perceptual aesthetics, interprets the people-oriented brand policy, and strives to create deeper and more fascinating feelings and experiences for users.

Audi's "excellent color" aesthetic tour created by FAW-Volkswagen Audi will be held in Beijing 798 Art Center from February 202 1 17 to 2 1. FAW-Volkswagen Audi Li Xiaoliang, a famous photographer in the United Nations, Sui Jianguo, a famous sculpture artist, and many painters, sculpture artists and KOC car owners held two art cross-border exhibitions. The artists presented the ultimate pursuit of "pure beauty" of Audi A7 models by perceiving pure creative ideas; In addition, Audi A5 cooperates with many color artists to create a color space and show a unique color style.

Audi A7 Sportback Multimedia Sculpture Art Exhibition "Pure Light and Shadow and Time Perception"

The theme of this exhibition is "pure perception". Audi A7 is not only called the most beautiful model of Audi, but also perfectly inherits the unique design aesthetics of the brand. The theme of its light, shadow and time art exhibition coincides with the design concept of "pure beauty" of Audi A7. Based on this, FAW-Volkswagen Audi joined hands with photographer Li Xiaoliang and sculpture artist Sui Jianguo to create an immersive fantasy journey.

The exhibition is divided into eight exhibition areas: visual time, language of light and beauty of machinery. The inspiration of the live art works is in line with the pure beauty concept of Audi A7. Audi A7' s minimalist design, slip-back body and exquisite craftsmanship are integrated into artistic design, which is displayed through special artistic devices such as prisms, and the theme of "pure beauty" is perfectly interpreted through artistic language expressions such as painting and photography.

Aesthetics is uncompromising, and Audi A7 Sportback deduces a new height of minimalist aesthetics.

Audi A7 Sportback 2022, as an elegant, personalized and dynamic luxury C-class coupe, inherits the classic Sportback modeling of 100 coupe S, and continues the design languages such as streamline, waistline and back polyline. The integration of sports and art shows an uncompromising design attitude while inheriting the classics. The length-width-height ratio of the slip-back body is compared with the ultimate aesthetic feeling, and the roof adopts the outline of the sports car to lower the visual effect of the whole vehicle, and the strength is ready to come; The side waistline is more compact. With 19 inch and above large-size wheels, muscles are fully displayed, creating an outstanding momentum ready to go.

In terms of body color, Audi A7 Sportback 2022 provides as many as nine body colors, among which Star Grey and Aurora Blue are new colors, and a black light package and a black roof guide rail are added, with the exterior rearview mirror of the same color as the black body, which makes the vision of the whole vehicle sharper and more sporty, and meets the diversified car needs of consumers. At the same time, Audi A7 Sportback 2022 has a deep insight into the market trend of luxury C-class coupe, adding A7 Sportback 45 TFSI exclusive model, and further enhancing the product strength of this model with more comprehensive and richer equipment. The whole system comes standard with enhanced air quality monitoring to improve the high-quality air quality experience in the car. Also added a luxury interior texture package, standard bang &；; Olufsen？ Luxurious 3D audio brings users higher enjoyment in vision, touch and smell.

Audi A5 "Excellent Laboratory" Multimedia Sculpture Art Exhibition

In the modern aesthetic dimension, Audi takes "optical laboratory" as the theme, presenting Audi A5 "color &; Aesthetic art ",the modern aesthetic design of Audi A5 is integrated into the car color, and the connection with the world around the audience's life is established by color. Take an intercontinental highway as the main line, and use creative means such as painting, sculpture and music to show colorful life and create a touching journey of time.

The exhibition is divided into four exhibition areas, namely, barbizon Green Art Zone, Yunshui Powder Art Zone, Blues Blue Art Zone and Bohemian Orange Art Zone. The venue layout mainly comes from the artistic conception of the color of the special car promoted by Audi A5, highlighting its modern aesthetic characteristics, making it no longer a cold industrial product, but a work of art with flowing charm, and conveying a unique value concept by artistic naming.

Excellent model, Audi A5? Sportback interprets the new experience of modern aesthetics

The new Audi A5 inherits the elegant rhythm from nature and shows modern sports aesthetics with natural beauty. The brand-new Audi A5 seeks inspiration from nature, pursues returning to nature and looks back on the primitive beauty of life. While inheriting the classic aesthetic DNA of the brand, it uses a large number of personalized elements in line with the current trend to convey the aesthetic value of modern art.

The Audi A5 family 2022 listed this time is all equipped with bright black interior components, bringing a more sporty interior atmosphere; In addition to the convertible version, all models can be equipped with advanced black light bags to further enhance the sporty atmosphere. The front face design is fierce and solemn, and the swimming posture is elegant and calm.

The honeycomb grille following the Audi RS family is flatter and wider, and the vents above the grille follow the Audi classic model 1984? Sport Quattro full of sports atmosphere. The lower edge of the bumper adopts a bold blade shape and a powerful "four-bar" engine hatch line to outline the front face design in a moving posture. In terms of car body, the new Audi A5 has added more modern elements, including top line, waist line and skirt line, which perfectly combines light and shadow to present a more complete three-dimensional effect and carve a new A5 that is exciting.

On the side of the car body, the iconic wavy waistline is inspired by the ripples caused by the breeze blowing across the lake, giving the lines vitality. The rear of the car is more spacious and sporty, and the tail shape with upward line design is more smart and sexy. The newly designed headlights are sharper and more recognizable, and the beauty of elegance is unforgettable. The customized A5 also introduced five special car colors: Bohemian Orange, Shuiyun Powder, Blues and Blues, Nado Grey and barbizon Green. When the elegant design meets the car color, the whole model becomes more flexible and connotative, showing the excellent characteristics of A5.

Audi's "Excellent Color and Modeling" art exhibition fully combines artistic aesthetics with exquisite mechanical craftsmanship, and at the same time constructs a multi-dimensional sensory feast for consumers. In the future, FAW-Volkswagen Audi will still adhere to the spirit of enterprising and innovation, fully meet the current consumer demand for personalized products, and present it to users with a diversified design aesthetic experience with full integration of senses and extremely clear attitude.