List of Six Core Trajectories of Metauniverse

6. Inventory of the Core Trajectory of the Universe

0 1, game/social

With the continuous development and maturity of Internet, blockchain, metauniverse and other technologies, under the new organizational form of the Internet, new breakthroughs will inevitably occur in the content industry:

1, the content density and interactivity have reached a new level.

2. Users have greater freedom and authority.

3. Decentralization of distribution

The two major development directions in the field of games: UGC games and blockchain games have gained basic help for their development and are expected to become pioneers in the wave of the meta-universe. More importantly, as a virtual electronic form, the concept of nature and metauniverse has a very strong mutual attraction. Hyperuniverse brings the realism of real life into the game. Equipment and assets in virtual games can be linked to reality, and players can even build a complete industrial chain through games.

At present, the representative metagames are AxielnfinityDecentraland and Roblox, and their characteristics include decentralization, realizability and open source.

02. Electronic commerce

VR, AR, digital simulation and other technologies will reconstruct the online e-commerce scene, and the metauniverse has broad application prospects in the retail industry. You can create a shopping center in the meta-universe, and complete consumption in a game-like experience through a simple operation of placing an order with one button. In addition, Metauniverse can get rid of the form and function of physical stores, and a more imaginative digital shopping experience is being developed. The experience provided by immersive technology for retail e-commerce scenarios is changing the consumption patterns of users in the e-commerce field.

Gucci and Roblox jointly launched the Gucci Garden Experience Virtual Exhibition, where players can enjoy the exhibition and buy virtual items. Tmall launched the 3D version of Tmall Home Decoration City to provide consumers with 360-degree furniture decoration effect and help users browse different styles of decoration design and decision-making. Due to the epidemic situation, consumers can't patronize beauty counters frequently. L 'Oré al is currently promoting Modiface AR technology to help customers try cosmetics, such as lipstick tones and hair colors, through mobile phone cameras.

03.office

Mark zuckerberg, CEO of Meta, said that the metauniverse helps people to experience the sense of existence, which makes our interaction more natural. Many of our meetings today are looking at the face grid on the screen. But we are used to being in the same room with people and have a sense of space. If you sit on my right, that means I sit on your left. In the future, you can sit on my sofa like a hologram, not just by phone.

Under the influence of COVID-19 epidemic, telecommuting has become more and more common, but traditional telecommuting still faces some problems, such as lack of real-time interaction and low communication efficiency. Hyperuniverse allows virtual offices to work in a face-to-face interactive way. Google launched the Starline project aimed at 3D remote interaction. Participants can observe the chat object from different angles and make physical or eye contact.

Facebook launched Horizon Workrooms, a remote collaboration tool that allows colleagues wearing VR devices to communicate face to face in the same virtual conference room, breaking the screen barrier.

04. Digital Collection

The domestic digital collection market is a branch after the overseas NFT concept. Because of strict supervision and unclear policies, the formed industry is not perfect. Among many domestic digital collection market participants, technical service providers provide basic blockchain technology and related services as the infrastructure layer of digital collection. Many digital collection casting platforms provide digital collection suppliers with a package of solutions for casting, distributing and selling digital collections, and have become the primary trading market of domestic digital collection industry.

In addition, although domestic digital collections are mostly distributed in PGC or UPGC mode, in terms of quantity alone, 90% of the suppliers with copyright are individuals, which forms that most of the head suppliers are enterprises or institutions, and the digital collections issued by them are in short supply and there is no market. Secondly, excellent individual suppliers and enterprise suppliers in the second echelon, and finally, a large number of ordinary individual suppliers, forming a three-level pyramid structure.

05. Virtual human

Virtual identity is the most basic dimension of the meta-universe, and the diversification of application scenarios and commercialization paths, high fidelity, intelligence and instrumentalization are the three development trends of virtual human. At present, the development of virtual human is in the stage of diversified development, with mature technology and diverse development directions. The surreal virtual human exists outside the 2D form and can realize independent emotional expression and communication. Virtual human sprouted from early hand-drawn and 2D animation, and introduced the concept of virtual human from the film and television music industry.

When the virtual human enters the high-speed development stage, deep learning algorithm, AI and other technologies promote the development of motion capture, expression capture, rendering and other technologies, and the virtual human can highly restore the real image and realize real-time driving. Emerging technologies in various fields have promoted the accelerated growth of the virtual human industry. In recent years, virtual people have put more emphasis on the combination of AI and virtual people, aiming to be applied to life and pan-entertainment scenes.

06. Industry

Huang Renxun, CEO of NVIDIA, said in an interview that enterprises can rely on Metauniverse to reduce cost waste and improve operational efficiency. We wasted a lot of things to make up for the fact that there was no simulation. We want to simulate factories, workshops and power grids in the metauniverse, thus saving billions of dollars.

The industrial metauniverse is an independent virtual space parallel to the real industrial world, a true mapping of the real industrial world in the digital world, and a holographic digital industrial world.

And with the continuous development and improvement of cloud computing, 3D design, virtual reality (VR), augmented reality (AR), digital Li Sheng, artificial intelligence, Internet of Things, blockchain, 5G, 6G and other technologies. Industrial auditing will become more and more mature, and the virtual industrial world will approach or even surpass the real industrial world. When any link of industrial design, production and manufacturing is empowered and supported by the widely used and mapped virtual world, it marks that the manufacturing industry has officially entered the era of industrial meta-universe.