Traditional Culture Encyclopedia - Traditional stories - The meaning of the cover

The meaning of the cover

The cover, also known as Wang Zi, is a sign that China hung in front of the store in ancient times.

It is usually made of cloth or satin, with the name of the store, the goods or services it deals in and some auspicious words written on it.

The appearance of cover can be traced back to ancient times, when people designed this simple and intuitive logo to facilitate customers to identify shops.

There are many kinds and forms of covers, and different industries have different covers. For example, the cover of pubs is generally red wine gourd, and the cover of pharmacies is the red cross with the word "medicine" written on it. These covers are not only convenient for customers to identify shops, but also decorative and can attract people's attention.

In China culture, the use of cover has a long history. It is not only an indispensable part of commercial activities, but also reflects the cultural characteristics of the society at that time. In ancient times, the cover also had certain religious significance. Some temples also hang scorpions in front of their doors to show the blessing of the gods.

With the development of the times, the cover is gradually replaced by modern commercial advertisements. However, in some areas where traditional culture is well protected, the cover is still preserved. These covers are not only signs of shops, but also cultural symbols, representing the history and inheritance of traditional culture.

Concealed sentences:

1, he cheated people's trust under the guise of charity.

In the old society, some landlords bullied the children of poor peasants under the guise of running schools.

The invaders oppressed and plundered the colonial people under the guise of spreading religion.

Many merchants buy goods at low prices and sell at high prices under the guise of "benefiting the people".

The invaders brutally exploited the colonial people under the guise of spreading religion.

6. In the old society, some landlords bullied the children of poor peasants under the guise of setting up education.

7. This company secretly destroys the ecological environment under the guise of "green environmental protection".

They are doing illegal things under the guise of "serving the people".

This merchant sells inferior products under the guise of "honest management".

10, the invaders covered up the plunder of the colonial people under the guise of spreading culture.

1 1. Many merchants cheat consumers under the guise of "promotion".

12. This company is doing illegal things under the guise of "innovation and development".

13. In the old society, landlords used the guise of "philanthropists" to cover up their greed and exploitation.

14, the invaders plundered the colonies economically and culturally under the guise of friendly exchanges.

15, this merchant sells fake and shoddy goods under the guise of "quality first".