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The impact of the epidemic on e-commerce
The epidemic broke out from the end of 19 to now, off and on for three years, not only affecting people's health, all walks of life have had a greater or lesser impact, although the previous two years there have been sporadic outbreaks of epidemics in cities around the world, but will soon be controlled to release the control, but this year's wave of epidemics seems to be more serious than the previous one, the control is also more stringent, a city has a couple of cases of Infection, the whole city will be sealed and controlled up. As an e-commerce industry practitioners, the following is a brief discussion of some of the impact of the epidemic on e-commerce.
Many people feel that the impact of the epidemic on e-commerce is not great, due to the epidemic, users offline consumption less, online consumption will increase, but will promote the development of e-commerce business. In fact, the e-commerce industry has also been affected by the impact of the epidemic, as the e-commerce industry is dependent on the development of efficient logistics industry, due to the spread of the epidemic, the various sealing and control area control more and more stringent, there is an epidemic appeared local express delivery business appeared to varying degrees of shutdowns, stopping collection and delivery services, appeared to have the goods sent out of the situation. before March, or just part of the area of Shenzhen, after the control, Hangzhou, Shanghai, Jilin, Tianjin and other successive large areas of infection. Postal service stagnation, especially after the outbreak of the epidemic in Hangzhou SF transit station, the postal service than the previous control is more stringent, including our community groups, but also often issued notices calling everyone, not special circumstances, minimize online shopping, to prevent the risk of the epidemic. But this impact is only temporary, I believe that when the epidemic eases, it will slowly improve.
Asked some friends to do e-commerce, many of them are also very anxious, have lamented, feel half of China can not be shipped, either the office, warehouse in the infected area, or consumer users in the infected area, have appeared to varying degrees of "no goods can be sent", or "have the goods to send not out! "The situation, I myself have a similar experience, many users from Beijing, Shanghai and Zhejiang, are unable to ship, do not know the specific date of unblocking, after the order was forced to cancel, looking at the disappearance of the order is quite a pity.
Network shopping is becoming more and more selective channels, the user consumption has a certain impulsiveness and randomness, such as the epidemic recovery, the user may not have so strong desire to shop. If the epidemic lasts a long time, then the impact is relatively large, if there is no epidemic, there should be better performance.
As a seller, how to deal with the epidemic caused by the inability to ship?
Communicate with the courier in a timely manner, pay attention to the development of the epidemic, and keep abreast of changes in the receiving area.
Contact the supplier in time to prepare for the right amount of supplies, so as to be prepared.
Timely communication with the user, appease the user's emotions, reduce the return order, return complaints
Every predicament, in fact, hides the opportunity to succeed, the more difficult the time, the more you have to strengthen the learning, improve their skills, so that their own to become more outstanding. The best people never worry about not having opportunities.
Everything will pass, smile and meet the future.
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