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How to Start a Business after 90s: Traditional Industries in internet plus
Introduction: The rising post-90s began to occupy the market. This is a young and energetic generation. Most post-90s entrepreneurs are related to the Internet. Why? Let's have a look.
Why is post-90s entrepreneurship related to the Internet?
The post-90 s growth era is an era of rapid development of the Internet. Internet genes are born after 90, and personalized labels are born after 90. They like freedom, pursue individuality, like home, and are keen on internet socialization. Look at the ceo representatives of many Internet startups, most of them are post-90s, such as Huang Taiji, Funiutang, Master, Wen, Wen Cai, and Yu Jiawen. They are all models of Internet entrepreneurship after the 1990s. Because they were born on the Internet, they understand the needs and pain points of their peers, and personalized services and products make them grow rapidly.
Today, the mobile Internet has changed people's way of life and way of thinking. From traditional newspapers to self-media platforms, the advertising industry has made brand-new breakthroughs and changes. The traditional catering industry has begun to drain online, and the traditional industry is facing great challenges. Many traditional companies have also become Internet-based. The real Internet thinking is the perfect combination of tradition and the Internet, thus realizing the online and offline O2O business model.
There are several problems in the current internetization.
First, taking traditional industries as an example, the Internet is affecting them every day, which makes the bosses of traditional industries very anxious. They quickly set up an internet department, and the convener began to go Internet-based, but they didn't understand the truly infiltrated Internet thinking, so it goes without saying that their advantage lies in offline products or services. Traditional industries must have their own survival rules after hundreds of years of innovation, so the most important thing is to change their thinking. People talk about Internet thinking every day. Isn't this the nine thoughts? User thinking, simple thinking, extreme thinking, iterative thinking, traffic thinking, social thinking, big data thinking, platform thinking, cross-border thinking. How to apply these ideas to our own enterprises is particularly important. This is a new business logic and business model, which requires us to keep learning and trying to challenge.
Second, Internet companies, which have also developed in recent years, are BAT giants, which are different from traditional industries. For example, China Mobile Unicom is the largest communication company in China. In the end, they didn't expect Tencent to get a competitor. This is cross-border thinking. Remember that sentence makes sense. "Destroy you, but it has nothing to do with you." Now many internet companies want to flood into traditional industries, but the main problem they face is the core products and services of traditional industries. So in a nutshell, what we are striving for now is the subversive thinking of products and services based on traditional industries and the Internet.
Therefore, the small partners who started their business after 1990s should start from the traditional industries, learn their advantages and the experience summarized by their predecessors, and combine their own understanding of the Internet. This is a perfect model, and there are many business models waiting for you to discover and practice. Here are some directions and ideas for starting a business.
To be a local vertical service platform in the second and third lines, the market is very vacant now, and the first-line platform is almost saturated, but there are great opportunities in the second and third lines. When the first-tier brands have not yet entered the second-and third-tier cities, our entrepreneurs have the opportunity to take the lead in occupying market share.
To do internet catering, we can start from a small age, such as special snacks, do it with internet thinking, use online drainage, offline consumption, and then integrate it into online social platforms for maintenance, forming a closed loop.
Internet home improvement has a big vacancy in third-and fourth-tier cities, which is a good entrepreneurial opportunity, because home improvement is also a great need. If we seize the opportunity to do it well, there is a lot of room for development.
Written at the end: the internet age has given us many opportunities. If you want to seize this opportunity well, you have to keep accumulating. I think we should regard this WeChat platform as a way of life in the future. I have a good idea, and I will share it with you at the first time. Sharing is a kind of happiness. Let's talk briefly first. This is a summary for you these days. I am also constantly accumulating and enriching myself. I want to do internet catering. I hope you can have more ideas and suggestions and communicate with me.
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