Traditional Culture Encyclopedia - Traditional stories - The main content of e-commerce

The main content of e-commerce

E-commerce (E-commerce for short) refers to electronic transactions and related service activities conducted on the Internet, Intranet and VAN (Value-added Network), which makes all aspects of traditional business activities electronic and networked. E-commerce includes electronic currency exchange, supply chain management, electronic trading market, online marketing, online transaction processing, electronic data interchange (EDI), inventory management and automatic data collection system. In this process, the information technologies used include: Internet, extranet, e-mail, database, electronic directory and mobile phone.

It covers a wide range and can be generally divided into three modes: B2B/ business-to-business, B2C/ business-to-consumer and C2C/ consumer-to-consumer. In addition, there are C2B (consumer to business), B2M (business to marketing), M2C (manufacturer to consumer), B2A or B2G (business to administration, business to administrative organization), C2A or C2G (consumer to administration), O2O (online to offline) and other modes. With the increasing number of netizens in China, the consumption patterns of online shopping and bank card payment are becoming more and more popular, and the market share is also growing rapidly, and various types of websites will emerge one after another.