Traditional Culture Encyclopedia - Traditional stories - What is the ecological basis of the Internet?
What is the ecological basis of the Internet?
The composition of business ecosystem includes subsystems, industries and industrial alliances formed by individual consumers, production enterprises, individuals and organizations, which form an ecological chain among individuals, organizations and system members, similar to the food chain in natural ecosystems. The unit at both ends of a link in the value chain is the interest relationship, and multiple relationships form the ecological circle of the business ecosystem. Link integration is the foundation of ecosystem. Commodities, capital and information flow and circulate in the ecosystem through the ecosystem and ecological chain. [2] Business ecosystem is a highly integrated system based on this.
Question 2: What is the Internet ecosystem like? The Internet ecosystem of an enterprise mainly connects the internal and external of the enterprise with the online and offline, and connects the design, manufacturing, sales and service of the enterprise to form a closed loop. At the same time, by building an online platform, the distance between enterprises and customers can be shortened, and customers can also participate in the design and production of products, thus producing personalized products or providing services that can solve the pain points of users' needs. Internet ecology usually includes PC websites, apps, mobile websites, OA within enterprises, big data and so on.
Question 3: What is the Internet ecosystem? For enterprises, the internet ecosystem is a circle, a ring, which surrounds consumers and makes consumers' consumption behavior form a closed loop. In an internet ecosystem, consumers' consumption behavior can be recorded by enterprises, such as where consumers come from, what words they searched, what products they browsed, what products they bought, what comments they gave, and so on. The accumulation of these data forms big data, which provides the foundation and conditions for the precise marketing of enterprises.
Wu Jinjun, director of the National SME Popularization Project of China internet plus and chairman of Yali, said: The Internet ecosystem uses the Internet to improve the ecology of enterprises. All Internet-related elements in an enterprise belong to the Internet ecosystem. Specifically, it includes enterprise PC Internet website, mobile smart website, mobile APP, WeChat platform, OA office system, terminal intelligent interactive machine, background big data and online Internet training. These modules constitute a complete, benign and effective enterprise Internet ecosystem.
Question 4: What does the Internet ecosystem mean? Internet ecosystem and Internet ecosystem both refer to connecting the Internet elements of enterprises to form a closed loop. More importantly, enterprises and consumers should be connected, consumers should feedback their own needs, and enterprises can make better products according to their needs. Ecosystem is a balanced state and an environment with smooth information flow.
"Internet Ecosphere" is to use the Internet to improve the ecology of enterprises. All Internet-related elements in an enterprise belong to the Internet ecosystem. Specifically, it includes enterprise PC Internet website, mobile smart website, mobile APP, WeChat platform, OA office system, terminal intelligent interactive machine, background big data and online Internet training.
Question 5: What is the "internet plus" ecological Internet ecology? It is an ecosystem with Internet technology as the core and user value as the guidance. Through cross-border vertical industry integration and horizontal user relationship circle expansion, we can break industry boundaries, subvert the traditional business ecological model in the industrialized era, and realize chain-like value reconstruction.
Question 6: What is the Internet ecological chain? The ecological chain of the internet
Just as maintaining the normal operation of the real society requires a powerful support system, if the virtual world of the Internet is to ensure its normal operation, it also needs a fully functional support system. Following this idea, we can see an ecological chain necessary to ensure the survival of the website, which is a highly competitive chain.
As can be seen from the figure, suppliers are at the core of this chain, providing services for websites and Internet users. The suppliers here are in a broad sense, including software and hardware manufacturers, equipment suppliers, telecom operators, ISP and ASP, and even non-network products such as UPS power systems can also be included. However, Internet users (including individual users and enterprise users) are different from the suppliers contacted by websites. Dial-up users only need a computer with a modem and a telephone line to access the Internet, which is relatively simple. In contrast, the requirements of the website are much more comprehensive and complicated. From host equipment, software systems, network security products to routing equipment and line resources, every demand will bring fierce competition among suppliers.
But in theory, the website should be the core of this supply chain. Without the content and services provided by the website, all the supply relationships in the above picture will no longer exist. In order to attract and compete for Internet users, there has been more intense competition between websites. However, unlike the competition between suppliers, their competition is not face to face, but the loser in the competition not only loses a certain market share, but also means the complete demise of the website.
The material supply chain ensures the physical existence of the website, but whether a website can survive and develop healthily depends on another chain, that is, the economic and ecological chain of the website.
As can be seen from Figure 2, only the funds of suppliers are guaranteed, and each service they provide can be paid accordingly. Moreover, for many enterprises like telecom operators, their services are only a kind of value-added services based on traditional services, not all their sources of income, so their survival can be guaranteed.
The website is different. Their sources of funds are 1, 5, 6 and 7, and the proportion of different types of websites is different. Obviously, if a website wants to survive and develop healthily, it must meet such a simple survival rule, namely:1+5+6+7 >; 2+4。
In this economic ecological chain, netizens are the ultimate demand group, and their position is very critical, but it is also very embarrassing. In the network world, they only invest, and do not get direct economic benefits. On the one hand, they have to pay for suppliers; On the other hand, websites have to rely on them to survive. For the website, the advertisers and sponsors who provide funds for it actually put their last eyes on the pockets of netizens.
Question 7: What are the components of the Internet ecosystem? Internet ecosystem is to use the Internet to improve the ecology of enterprises. All Internet-related elements in an enterprise belong to the Internet ecosystem. Specifically, it includes enterprise PC Internet website, mobile smart website, mobile APP, WeChat platform, OA office system, terminal intelligent interactive machine, background big data and online Internet training. These modules constitute a complete, benign and effective enterprise Internet ecosystem.
Question 8: What is the process for enterprises to build an Internet ecosystem? The process of building an Internet ecosystem for enterprises is mainly to build an Internet foundation, use the basic platform to improve the Internet level of enterprises, gradually establish the meaning and thinking of Internet services, form a circle with customers, understand customer needs and improve products, produce personalized products or services to satisfy customers, enhance brand stickiness and enhance corporate image. Yali Technology helps enterprises to build an enterprise Internet ecosystem, allowing enterprises to access the Internet at low cost and realize internetization.
Question 9: What is the mobile Internet ecosystem? Mobile Internet ecosystem is an ecosystem composed of mobile Internet elements, which integrates enterprise mobile website, enterprise WeChat platform, enterprise APP, mobile OA and so on. The data of each platform is interconnected, and finally the efficient circulation of information is realized, forming a benign ecology. Yali Technology will build an enterprise Internet ecosystem, build a sound Internet ecological foundation for enterprises, and let enterprises use these platforms to broaden their development channels.
Question 10: What is the goal of Internet ecosystem construction? The main purpose of building an enterprise Internet ecosystem is to realize the utilization of the Internet, improve the basic Internet platform of enterprises, realize the unified management and utilization of multiple platforms, strengthen communication with customers, narrow the distance with customers, and form an enterprise network media circle. The enterprise Internet ecosystem of Yali Technology includes enterprise PC Internet website, mobile smart website, mobile App, WeChat platform, OA office system, terminal intelligent interactive machine, background big data and online Internet training. These modules constitute a complete, benign and effective enterprise Internet ecosystem.
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