Traditional Culture Encyclopedia - Traditional stories - After the opening of JD.COM Convenience GO, these stores have experienced a surge in orders and a successful transformation.

After the opening of JD.COM Convenience GO, these stores have experienced a surge in orders and a successful transformation.

Recently, offline physical retail stores have resumed work. How to improve the efficiency of mom-and-pop shops? How to transform traditional supermarkets? It has become an urgent problem for the store to solve. Many stores in Hubei, Shandong, Gansu and Henan have given the answer with practical actions-opening the convenient GO applet in JD.COM, supplementing online passenger flow and providing good service will bring about a surge in orders and even a successful transformation.

Hubei: The traditional mom-and-pop shop is plugged into the wings of the Internet.

In Hongshan District, Wuhan City, Hubei Province, Yang has been running a small community supermarket for 10 years. Many residents love to come to the store to buy rice noodles, grain and oil, snacks, water and other commodities, and also love to chat with her when checking out. "Now it's almost the New Year, boss, you can buy some new year's goods." "Our children like to eat this." ......

Yang also responded with a smile, "Everything is ready. Today, I also placed an order in the JD.COM shopkeeper APP, and it will arrive tomorrow. " As early as 20 17, the store purchased goods through JD.COM shopkeeper APP, and Yang gradually embraced the Internet from then on.

However, the arrival of the epidemic has drastically reduced the passenger flow in the store. "Everyone feels that it is not safe to go out and the risk is too great." A large number of goods hoarded years ago will be piled up in warehouses, and shops will suffer huge losses. Yang panicked for a while.

One day, she saw a circle of friends forwarding "JD. COM convenience GO "opening guide. Based on her trust in the new access road in JD.COM, she immediately applied for opening it herself according to the strategy. After opening, she told the old customers the news-you placed an order at JD. COM convenience GO applet, I will help you send it to the designated place.

Less than half an hour on the opening day, she received an order exceeding 100. Due to the shortage of staff in the store, she had to temporarily close the next aisle and prepare to handle a batch before opening. Throughout February and March, Yang has been using Help GO to deliver goods to thousands of residents in the community, which has also brought hundreds of thousands of online sales to the store.

Now, the situation in Wuhan has just turned for the better, and Yang is full of expectations for the future. "During this period, JD.COM convenience GO solved the difficulties for residents. Next, we will provide home delivery service for everyone, which is very convenient for everyone's life and makes us more and more Internet-oriented and fashionable."

Shandong: A large local supermarket chain is undergoing transformation.

In Jining, Shandong Province, Aikeduo supermarket chain has long been a lifestyle supermarket that consumers can't live without. During the epidemic, all 86 stores in Aikeduo opened JD. COM facilitates the GO applet and starts the "contactless delivery" project. Mr. Shi, the purchasing director of Aikeduo, said: "I tried some door-to-door services before, but I didn't do them." Now all the stores in Aikeduo have opened JD.COM Convenience GO, and the online sales of single stores have basically increased by more than five times, with particularly good results and being recognized by consumers. "

At the time of opening, the local account manager of New Channel also specially visited the supermarket to guide the supermarket staff to use JD.COM Convenience GO applet.

After its opening, Aikeduo provided consumers with mobile phone orders and delivered them to communities and villages the next day through JD.COM Convenience GO. The goods transported have also expanded from daily necessities to personal care, daily necessities, 84 disinfectant and other livelihood items, covering more than 550 communities.

Mr. Shi said: the cooperation with new channels is very good. We also launched a group alliance. We are going to let every supermarket in the alliance buy goods from shopkeepers in JD.COM, and all of them will open JD.COM Convenience GO!

Gansu: Large enterprises inject high-quality goods and services into employee welfare.

In Jiayuguan City, Gansu Province, a large enterprise with nearly 10,000 employees and 7 living parks is located in the local area.

A few years ago, a convenience store in JD.COM appeared in front of the employee living park. Rich and high-quality products attracted nearby consumers, who flocked to the store to consume snacks, drinks and non-staple foods, and even products with JD.COM brand quality such as baby milk powder. Zhou, the owner of this store, said: "I am a convenience store because the nearby enterprises and employees attach great importance to the quality of goods." At that time, I took a fancy to JD.COM's brand and was very trustworthy. "

JD.COM Convenience GO opened in this store last year, which brought convenience to employees. In the past, employees and nearby residents could only go to the store for consumption. During the epidemic, the store used JD.COM Convenience GO to send them living materials.

At the same time, through the communication between Boss Zhou, the relevant person in charge of the enterprise, and the local account manager of Xintong Road, the enterprise opened the employee welfare card consumption authority to JD.COM convenience store. In other words, employees can place an order through JD.COM Convenience GO, arrive at the gate of the community after work, and then swipe their employee cards at designated places for payment and delivery.

Boss Zhou said: "I hope that the cooperation with new channels is getting better and better, and I hope that several parties can win."

Henan: Opening a convenience store in JD.COM proved its value.

In Xincai County of Zhumadian, Xu Gaoting, a post-90s single mother, runs a 40-square-meter convenience store in JD.COM. During the epidemic, she used JD.COM to promote Weiqi, which ensured the supply of materials for the surrounding customers, with sales of thousands of dollars every day.

Before opening the store, Xu Gaoting was a housewife, and her life revolved around children, family and stove. She said: "I want to change the status quo and don't want to live a life of asking for money." As a convenience store, Xiao Bai's Xu Gaoting is very willing to endure hardships when opening a store. Account manager Xiao Zhang said, "She is still in the store at 90 o'clock every night. If she doesn't understand anything, she will send me a video for online guidance. "

After the opening of JD.COM Convenience GO, the "Desperate Three Mothers" are on the way to take orders, pick up goods and deliver goods every day. In a recent circle of friends, she wrote-as long as you are willing to wait, I can deliver the goods, no matter how late. It's already 65438+ 0: 30 in the morning.

One to two, the surrounding consumers all know this woman who is working hard with her children alone. Even if the order is delivered two hours late, they will say "hard work" to Xu Gaoting.

Xu Gaoting said, "Opening this store has completely changed my living condition, and also proved my own value, which has been treated well by everyone."