In the era of short video, how do traditional enterprises upgrade their online marketing methods?

The network feature of short video era is mobile Internet, and traditional enterprises should make full use of short video to conduct commodity marketing from the media.

Before self-media marketing, we should dilute the awareness of hard advertising, strengthen the awareness of soft advertising, and do a good job in creative short videos of products, so that short videos can be popular all over the world from the media.

Cooperation with self-media platform. At present, there are many self-media platforms in China, such as Today's Headline, Baidu Baijia, Tencent Penguin and WeChat public platform. Traditional enterprises can sign contracts with the above platforms to carry out short video marketing.

2. Register a self-media account. Traditional enterprises can register enterprise accounts or personal accounts on the media platform, and make full use of short videos and soft texts to promote corporate image and products.

Of course, the above publicity can be linked to e-commerce to meet the needs of users to place orders at any time. @ Yujinli