Traditional Culture Encyclopedia - Traditional stories - Zhouheiduck's brand origin
Zhouheiduck's brand origin
In 1995, Zhou Fuyu began to engage in the marinated products industry, in 1997, Zhou Fuyu developed its own "Zhou Hei Duck" formula, and soon "Zhou Hei Duck" with a "slightly sweet and refreshingly spicy in the mouth, and after eating a long aftertaste! "The unique taste has won the recognition of the majority of consumers, the same year the first "Zhouji strange duck" store in the aviation road electricity market opened.
In 2004, Zhou Fuyu formalized the "Zhouji Black Duck" brand and trademark registration applications, unified identification methods, in March 2004, "Zhou Hei Duck Wuguang store" opened; in June, "Zhou Hei Duck Guangbu Tun shop". Zhouheiduck Guangbutun store" in June.
In 2005, Zhou Fuyu applied to the State Trademark Administration for a registered trademark of "Zhou Hei Duck" in 35 categories, and since 2007, Zhou Hei Duck has applied for trademarks in 29 categories, 31 categories, 40 categories and 43 categories.
"Zhou Hei Duck" has been keeping the direct management concept of "no franchise, no agent, no technology transfer" to ensure product quality and brand maintenance!
In 2011, Zhouheiduck was recognized as China's well-known trademark, Wuhan City, the only one won the China's well-known trademark food processing trademark brand! In order to implement the enterprise development plan, Hubei Zhouheiduck company in the trademark protection outside the country also plan ahead, respectively, Zhouheiduck trademark in Hong Kong and Macao Special Administrative Region of China and Taiwan, in Malaysia, Singapore, Australia and other countries successfully registered, while the Zhouheiduck has been recognized as a famous trademark in Hubei Province is to continue to increase the trademark publicity, and with the establishment of the country's more urban branches and stores to further expand the scope of publicity, and promote the famous brand of food processing in Wuhan City. Zhouheiduck is continuing to increase the trademark publicity, and with the establishment of more branches and stores in more cities across the country to further expand the scope of publicity, and promote the trademark visibility and reputation continue to improve. Zhouheiduck opened 400 directly-managed stores in 3 years.
After 13 years of development, "Zhouheiduck" has successfully developed a series of duck-type marinated leisure food suitable for young consumers, which has shaped a distinctive brand personality and unique product features for such an original trademark brand as "Zhouheiduck"!
In 1997, the company was founded;
In 2004, Zhouji Black Duck was born;
In 2005, "Zhou Hei Duck" applied for a trademark;
Registered in 2009;
In 2010, "Zhou Hei Duck" was honored as one of the most famous brands in the province. In 2010, "Zhouheiduck" was recognized as a provincial and municipal "famous trademark".
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