80% of restaurant drainage bosses didn't do it right.

80% of restaurant drainage bosses didn't do it right.

What is restaurant drainage? But you really understand the internal logic of store drainage. Tell you the direction and core principles of catering drainage!

1 drainage direction:

Drainage needs direction. First of all, we must understand that users who have direct demand for products or services can be accurately found. While finding accurate customers, we can develop potential users and become our own traffic. Secondly, it is to make customers feel that they have taken advantage and obtained better products or services at affordable and reasonable prices, but your restaurant operation, whether explicit or implicit, is in a mode of making money.

2 Core principles of drainage:

A core principle that restaurant drainage should follow is altruism principle, which is a question about bait, that is, what to use as bait to output value, so as to attract customers.

It is more common to export the just-needed value to customers by means of welfare coupons or free experience, and use this output value to attract customers, so as to retain these customers and turn them into their own relatively fixed passenger flow. This is to achieve unexpected results at a relatively small cost.