Traditional Culture Encyclopedia - Traditional stories - What are the marketing strategies
What are the marketing strategies
Marketing strategy is the enterprise to customer needs as a starting point, based on experience to obtain information on customer demand as well as purchasing power, the expectations of the business community, the planned organization of various business activities.
Product strategy, price strategy, channel strategy and promotional strategy, to provide customers with satisfactory goods and services and realize the process of corporate goals. The development of marketing strategy plan is a process of interaction; is a process of creation and repetition.
Marketing strategy is the enterprise to customer needs as a starting point, according to the experience of customer demand and purchasing power of information, the expectations of the business community, the planned organization of various business activities, through the mutually coordinated product strategy, price strategy, channel strategy and promotional strategy, to provide customers with satisfactory goods and services to achieve the corporate goals of the process.
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