What is the current situation of social e-commerce and what is its development direction?

The traditional social e-commerce model is gradually declining, and the future e-commerce model will gradually develop in an all-round way.

At present, social e-commerce is basically the traditional WeChat business agency model, but due to its frequent quality problems, counterfeit and shoddy products often appear, and because of the oversight of the regulatory authorities, customers gradually lose trust in traditional social e-commerce. Therefore, the road of traditional social e-commerce is getting worse and worse. If there is no way to change the system, it is doomed to a dead end. Only those teams that pay attention to word-of-mouth and product service quality can survive in the reform and upgrading of social e-commerce.

Secondly, social e-commerce has gradually developed in an all-round way, which is a general trend. Because the current service industry not only sells things to customers, but also ensures customers' good user experience and after-sales service, social e-commerce will inevitably develop in an all-round way, especially the awakening of community awareness, which has accelerated this transformation. However, this model will have a drawback, that is, there is no way to take care of social and e-commerce. If you pay attention to e-commerce and transactions, it will lead to social weakening. If you pay attention to socializing, it will limit your income.

The field of online celebrities will continue to be hot. Through the phenomenon of online celebrities bringing goods in recent years, you can find that online celebrities have turned it into ready-made purchasing power by relying on the trust of fans and the image established by his previous videos. In recent years, the field of online celebrities is very hot, and its value is also very considerable. Therefore, the phenomenon of personal shopping guide will continue to be hot in the next few years. Now many businesses know that celebrities are invited to speak for themselves and increase their sales.

In the future, social e-commerce will be more inclined to enjoy. The trend of globalization is inevitable, and the main purpose of globalization is to enjoy the economy, so no industry can do without the trend of * * *. In the future, we should pay attention to the interests of others, that is to say, we should not monopolize one family, and learn to share our own interests with others, and then make progress together to make money. After all, the popularity of a team is always limited. Only by working together can we go further.