One Person, One Person —— Haier's Quantum Management Model

Haier, a home appliance brand in China, has experienced three "smashing" and one "smashing refrigerator" in the development process of more than 30 years, and won the first quality gold medal in the history of refrigerators in China; Second, "Crushing Organization" created the first Internet of Things management model in the world; 3. "Smash the label" for 12 consecutive years, the world's first brand of white electricity has developed from a small collective factory that is insolvent and on the verge of bankruptcy to the first brand of household appliances in China.

Haier's "crushing organization" smashed the management mode of "one person, one order" and turned the enterprise into more than 4,000 small and micro enterprises and became a network organization. Dana Zohar, the founder and management thinker of quantum management, has made a brand-new masterpiece "The Way of Quantum Management". By verifying the management modes of American Haier Group, Roche India and General Electric, it is pointed out that quantum management is the new direction of future management. This book focuses on the practical application of Professor Zohar's quantum management theory, and expounds what quantum management is, the underlying logic of quantum management and the management characteristics of quantum organization.

The author explains why "man is one":

The integration of people and customers emphasizes the value of employees and customers, rather than independence in the traditional sense. Employees provide the value of the company's products and their own services to customers, so that customers can get the expected value, which is "integration." This model emphasizes that * * * enjoys the value of * * * win-win, and then forms a relationship of mutual trust and healthy development with customers.

The relationship between employees and customers is like this. What about the relationship between employees and enterprises?

In a quantum enterprise, employees can have the characteristics of particles and fluctuations at the same time, that is, they can maintain their independence, think independently and grow themselves, and also advance and retreat with the collective to maintain consistency with the goals of the enterprise and the team.

How does Haier realize the management mode of "one person, one person"?

Haier's "one person, one person" management model can be summarized as follows:

Small and micro makers: Haier has turned the enterprise into more than 4,000 small and micro enterprises, and each small and micro enterprise is like a micro enterprise, consisting of 4-20 people, maintaining good information communication and * * *. These small and micro enterprises keep in-depth communication with customers through two chain groups, experience chain groups to understand users' needs and pain points, and feed back this information to Chuangdan chain group, which puts forward solutions to create customers. The whole process embodies the spirit of meeting customer needs and providing services to customers, and realizes the integration of people and orders.

The "four selves" of organization: each micro has the characteristics of self-organization, self-driving, self-appreciation and self-evolution.

Self-organization, that is, Xiao Wei is a self-managed small enterprise, and every small member is a CEO, who decides his own work, instead of being managed and decided by the middle level.

Self-driving: Xiao Wei has the spiritual strength of self-driving, and the team is composed of a group of enterprising and innovative employees, striving for self-worth. When employees create products, they also reshape themselves in the process, and tap their personal potential by constantly upgrading their skills and knowledge.

Self-appreciation: The company does not pay small salaries, but distributes the value-added profits brought by employees to users independently, which promotes the benign maintenance of the relationship between employees and customers and promotes the enthusiasm and initiative of employees.

Self-evolution: when small and micro groups grow, they will evolve into more small and micro groups, and each group will always maintain a team of 4-20 people, which is the best combination of small and micro groups.

Responsibilities of CEO: After giving up all power, the real CEO of an enterprise will perform the role of service-oriented leader and provide support, resources and opportunities for cultivating more small and micro entrepreneurs, thus stimulating the potential of employees more. At the same time, corporate CEO also shoulders the responsibility of establishing corporate values and corporate culture. Through continuous personal development and personality development, improve self-awareness, reflect the authenticity of personality, make employees trust enterprises and leaders, and realize their own development and progress under the guidance of unified enterprise goals.

No one is an island. Haier's new management paradigm, which combines western quantum physics with China's Taoist philosophy, may bring inspiration and guidance to future organizations.