What does graphic printing mean?

Graphic shops, printing shops, digital printing shops, business card shops, menu shops, typing and copying shops and advertising shops all belong to the fast printing industry.

Fast graphic printing, small batch and personalized printing customization are indispensable. Print, copy, ID photo, small advertisement, etc.

Fast printing, the abbreviation of digital fast printing, rose earlier in most western developed countries. Due to the rapid economic development in China, more and more companies, enterprises, social groups and individuals need to complete a set of printing tasks in a very short time. As a result, this printing method also appeared in China. First appeared in China, Beijing, Shanghai, Guangzhou and other developed cities.

It mainly uses the high-speed laser copier as production equipment, supplemented by the binding and packaging equipment of traditional printing plants. With the help of computer editing and digital form, color black-and-white overprinting can be realized, and its printing quality is not worse than that of large-scale printing machines, because the plate-making and printing procedures of traditional printing are omitted, thus achieving the purpose of printing finished products quickly. It also makes it possible for individuals to publish books in small batches at low prices, which is deeply loved by some individuals and units in urgent need of printing.

It is precisely because of its high speed that it can print variable data, which changes with printing, so the printing cost is high. Although the finished product can be printed in a short time, it is difficult to achieve the task goal if a large batch print is needed, and it is not cost-effective for users.

"Fast digital printing" is also called "short print" or "digital printing". Different from traditional printing, it can print one sheet at a time, change while printing, and spread pictures and texts in various media, which greatly improves the commercial application scope of digital images.

At present, the color printing market presents two extremes. The high-end market is occupied by printing houses and inkjet photo shoots, which is characterized by low cost of batch printing, but large equipment investment and complex production process, making it difficult to undertake small batch printing. The low-end market is a copying and typing company, which is characterized by small investment and low technical content, but it can only export small format products with single variety and poor quality, which cannot meet the market demand of high-quality, multi-variety and small batch printing. There are a large number of companies and individuals at both the high-end and the low-end, with fierce competition and meager profits, but the mid-end market is still blank. The mid-market has a wide range of services.