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What is mobile e-commerce?

Mobile e-commerce derived from the concept of e-commerce is a wired e-commerce with PC as the main interface. And mobile e-commerce is to meet us through mobile phones and PDA (Personal Digital Assistant), which can be put in your pocket and started anytime and anywhere.

Mobile e-commerce refers to B2B, B2C, C2C or O2O e-commerce conducted by using mobile phones, PDA, PDA and other wireless terminals.

It perfectly combines the Internet, mobile communication technology, short-distance communication technology and other information processing technologies, so that people can conduct various business activities at any time and any place, and realize online and offline shopping transactions, online electronic payment, various trading activities, business activities, financial activities and related comprehensive service activities.

The main characteristics of mobile e-commerce are flexibility, simplicity and convenience. It can be customized according to the individual needs and preferences of consumers, and the choice of equipment and the way to provide services and information are completely controlled by users themselves.

Extended data:

The services that mobile e-commerce can provide for people;

It can provide banking business, stock trading business, online booking, online shopping and various entertainment services. Through these services, people can conduct personal financial management through the Internet at any time and anywhere, and obtain services such as account inquiry, bill payment, transfer and receiving payment notice through mobile terminals.

Due to the immediacy of mobile e-commerce, it is very suitable for stock trading and other occasions; With the help of mobile e-commerce system, people can easily manipulate mobile terminals such as mobile phones to order air tickets, train tickets, movie tickets and so on. Through the internet, or online shopping; It can also provide many attractive entertainment services, such as listening to music on mobile terminals and playing interactive games with friends online.

In daily life, people can also use the e-commerce system to pay for retail goods or taxi fares with their mobile phones, and so on.

References:

Baidu encyclopedia-mobile e-commerce