How to give the company brand empowerment to enhance product value

Because I am engaged in work related to the subject of concern, try to answer:

1, what is "company brand empowerment"? The company is first of all an organization, as an organization must be composed of individuals as units of people, and then today's times, the so-called company brand has not been the traditional marketing concept of cognition, the boundaries of its extension has been infinitely enlarged, the company's brand represents the quality of a product, the market positioning, cost-effective, use of the crowd, and so on many connotations. Today we say that "company brand empowerment" should probably be understood as "knowledge gives brand value".

2, if this understanding of the above, then how to make the whole company or team into a learning team with the times is crucial, which involves the company's talent structure, administrative management, recruitment management, knowledge management and many other strategies for the organization of coordination, with the times the team to create products with the times, then the enhancement of the value of the product must be with the times, never! The product value enhancement must be up-to-date and never outdated.