Traditional Culture Encyclopedia - Traditional stories - Is there any difference between a traditional advertising agency and an internet advertising agency?
Is there any difference between a traditional advertising agency and an internet advertising agency?
Traditional advertising company's communication channels can be newspapers, magazines, leaflets and other paper media, but also through radio broadcasts, TV commercials and on-site event promotion. This type of media is aimed at a wider audience, but the targeting of specific groups is relatively weak. Internet advertising is advertising on the Internet. Generally, the online group will be relatively young, so the target will be more clear. But also because the object is mainly young people, and young people's sense of individuality and strong, so advertising on the Internet, you need to have a good grasp of what young people are interested in, can cause them to **** Ming is the key.
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