Traditional Culture Encyclopedia - Traditional stories - Where should the beauty salon develop if its business is not good?

Where should the beauty salon develop if its business is not good?

First of all, we should look at the problems faced by the beauty industry: beauty is a profiteering industry, and the huge profit margin and low threshold conditions lead more and more people to grab this bowl of porridge, but beauty salons only target a certain number of customers, which leads to the situation that there is not enough porridge in the beauty industry.

In this case, the main problems faced by beauty salons are: 1. Where do tourists come from? 2. Do guests have to spend money? (the problem of profit space) 3. How to maintain a good business situation for a long time when customers and consumption are ok? Or can this beauty salon bring you continuous income after you get rid of the management of beauty salons?

Then let's analyze the needs of customers faced by beauty salons. More than 90% of customers in beauty salons are women, so what are the main needs of women? As a woman with a family, she only considers the following four points: 1. Her own health. 2. Husband and wife relationship. 3. Parent-child relationship. 4. make money.

In view of these needs, if your beauty salon can provide docking projects at this time to meet the above four needs, will customer loyalty be high?