Traditional Culture Encyclopedia - Traditional stories - Begging, can e-commerce replace the traditional marketing model debate draft?
Begging, can e-commerce replace the traditional marketing model debate draft?
According to the thinking of debate, if we want to start with arguments, then we must analyze the debate. The so-called focus here is "replacement" and "marketing method", which are two points. Then explain the meaning of "replacement" from the beginning, insisting that if replacement is "marketing means", I can't think of anything good at the moment. Let me finish. See if you can discuss it with your teammates. Here, I suggest you stick to the key point of "marketing method". Because at first glance, I will mistakenly think that e-commerce will replace traditional industries. In fact, this is wrong. More than 90% of e-commerce stores mainly sell "goods", which are physical goods, such as daily necessities, home textiles, clothing and shoes. E-commerce itself is a business model with virtual network as a tool, which needs the support of physical goods. If we understand the argument as "e-commerce replaces traditional industries", then even wholesale, experience and selection have been replaced? This is not right. Can't be achieved. So we can't let the other side distort the thinking of the debate.
Secondly, why can we argue? Because of the "marketing model", e-commerce has had a great impact on offline stores in recent years. You can check the information and find some data about the shrinkage of physical stores. Marketing method refers to the method that can be used in the marketing process, which you can interpret as "buying and selling means", that is, how to make customers accept and pay for it. The mode of e-commerce is a breakthrough and progress for the society itself, and its development is an irresistible trend. You need to clarify these premises and then start to expand them. From the marketing point of view, separating online and offline, I predict that the future trend is that online is mainly responsible for marketing, while offline is the function of supply and physical store experience. In addition, I heard that there is already that kind of virtual experience store, which is the technology to make people change clothes instantly and realize the direct experience of the network. You can search Baidu, that is, go to this aspect. I won't go into details. I have to go to work. In the last sentence, e-commerce really can't afford to hurt. By the way, which is the better excavator technology?
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