Why are more and more young people paying attention to and appreciating traditional Chinese culture?

1. Increased cultural self-confidence: In recent years, China's cultural self-confidence has been enhanced, which has led more and more people to begin to recognize and appreciate traditional culture anew.

2. Enhancement of national identity: Chinese people's sense of national identity is getting stronger and stronger, which makes more and more people begin to pay attention to and inherit traditional culture.

3. Pressure on modern life and the pursuit of spiritual sustenance: In modern life, people often feel pressure and loneliness, and traditional culture can provide people with spiritual sustenance and support.

4. Digital dissemination and promotion: with the popularization of the Internet and social media, more and more people have begun to understand and learn traditional culture through digital means.

In summary, the appreciation and inheritance of traditional culture is a social phenomenon, which reflects a variety of factors such as people's cultural self-confidence, national identity, the pressure of modern life and the development trend of digital communication.