What is a network?

"Personal relationships are interpersonal relationships, interpersonal networks, and reflect the areas where people's popularity and social relations reach through various channels. The dictionary defines personal connections as "interpersonal context formed through interpersonal relationships", which is often used in political or business fields, but in fact, no matter what industry you do, everyone will use personal connections. Personal relationship and interpersonal relationship are inextricably linked. Managing interpersonal relationships is face, and managing personal resources is the key. Interpersonal relationship is a flower, and personal resources are a fruit; Interpersonal relationship is the purpose, and network resources are the purpose; Interpersonal relationship is a process, and network resources are the result. It can be said that interpersonal relationships without personal resources are vague and meaningless, and the flowering of personal resources depends on a good interpersonal foundation. "

How to build a personal network

1. Know why you need to establish contacts: Do you want to learn professional knowledge, get help when applying for a job, bring new business, increase alliance partners, or collect more information? When the individual's motivation is clear, the network can be established better.

2. No trace: A person who really knows how to establish contacts will not make others feel that he is establishing contacts, but a very interesting person who is very interested in other people's affairs. The goal of networking is to establish a long-term relationship that can benefit both parties. Usually don't work hard, just call when you need each other. This relationship is not nutritious.

In normal times, you should take networking as part of your work and focus on maintaining existing relationships and establishing new ones. In cultivating existing relationships, such as having lunch together occasionally and talking about the current situation of both sides; See the news that the other party is interested in, and send an email to inform him; Remember to congratulate each other when you know that they have been promoted or won prizes; Invite each other to participate in appropriate activities. When the other party makes a request, try to provide assistance. After a period of time, take the initiative to contact each other to find out whether the help provided is effective and whether he needs other help. In addition, don't turn a blind eye when you are introduced to others for help.

When establishing new relationships, you can join national professional organizations or attend seminars to increase your chances of meeting people in the industry, and even take the initiative to hold certain positions in these organizations to further expand your contacts.

3. Know the latest situation: Use this new information to create interesting conversation content and let others feel that they know the situation.

4. Do your homework carefully: establish a system to manage interpersonal data, including the other person's name, address, favorite contact information, professional title, responsibility, name of secretary or assistant, and his personal interests. In this way, it is easier to find the right person when you need help.

5. Don't just tell the other person's name: When you have the opportunity to introduce yourself to others, don't just tell the other person's name, give him more information, which will help the conversation continue and establish the relationship between the two sides. But in weddings or sports activities, we should pay attention to whether the other party wants to talk about business. Some people may just focus on their personal lives, and talking about business will disgust them.

6. Ask questions: When people have the opportunity to speak and be listened to, their participation will be higher. Seize the opportunity to ask questions, on the one hand, establish a relationship with each other, on the other hand, seek the interests of both sides from the conversation.

7. Wait for the opportunity: When the relationship between the two sides is mature, ask important questions or need the help of the other side. Before making a request, make clear your main goal and how the other party can help. For example, when looking for a job, do you want someone to introduce you to the company, or do you just need some advice?

8. Try again afterwards: You must do what you promised the other party, but if he can't help after asking the other party, respect his decision, and send him a thank-you letter anyway to continue the relationship.

If you still don't know why you want to build your own personal network, you might as well start by making friends and gradually expand your contacts. With the expansion of social scope, your horizons and knowledge will also increase, and it is easy to find your own career opportunities, which may be another benefit of establishing interpersonal relationships.

Divide by importance

According to the degree of importance, network resources can be divided into core network resources, tight network resources and loose backup network resources.

1. Core network resources:

Refers to the network resources that can play a core, key, important and decisive role in career and career. These resources are different according to the individual's career orientation, career stage and future development direction. For example, the core network resources of a marketing manager may be his immediate boss, company boss, key colleagues and subordinates, important customers who have a significant impact on the company's business and their own performance, and other important people who may affect their career and career development.

2. Close the network resources:

It refers to the appropriate expansion on the basis of core network resources. For a marketing manager, the company's board members, other leaders, colleagues from other departments, general subordinates, secondary key customers, teachers, classmates and influential friends.

3. Loose spare layer network resources:

Refers to personal resources that may have a significant or certain impact on you in the future according to your career and career planning. For example, the company's possible successors, colleagues, subordinates, customers, classmates, friends and so on.