Analysis on the Transformation from Traditional Logistics to Modern Supply Chain Management

Analysis on the Transformation from Traditional Logistics to Modern Supply Chain Management

In view of the fierce competition in the industry at present, if enterprises want to achieve long-term development in the cruel competition and occupy a place in the industry, they should not only be self-reliant, accumulate experience and lessons, improve operating efficiency and effectively reduce production costs, but also turn their management direction to supply chain, so that the management level is clearer and more variable, thus effectively improving the market's ability to cope with various changes. The following is an analysis of the transition from traditional logistics to modern supply chain management. Welcome to read and browse.

I. Introduction

In today's world, logistics has entered the era of supply chain management. The competition between enterprises is no longer one-on-one competition, but joint-to-joint competition. In the past, the cost advantage of logistics form gradually disappeared, and the benefits of supply chain management became more and more obvious. It can be said that the main factor for the success or failure of competition among enterprises is no longer the competition between enterprise logistics, but the competition between supply chain management efficiency and supply chain management. The modern logistics market in China is not a seller's market, but a buyer's market. Small and medium-sized non-state-owned enterprises such as Hutong, Tong Yuan, Shunfeng and Shentong participate in the market. At the same time, JD.COM, China Resources and other enterprises have independent logistics organizations, and the competition among similar enterprises is fierce. The competition of price, quality and service has impacted the logistics market. In addition, large foreign logistics enterprises have begun to enter the domestic market. With abundant funds, perfect technology and good service, they have expanded rapidly in China and have very strong advantages in all aspects. In view of the fierce competition in the industry at present, if enterprises want to achieve long-term development in the cruel competition and occupy a place in the industry, they should not only be self-reliant, accumulate experience and lessons, improve operating efficiency and effectively reduce production costs, but also turn their management direction to supply chain, so that the management level is clearer and more variable, thus effectively improving the market's ability to cope with various changes. In the past, logistics enterprises can no longer face the brand-new competition mode with backward thinking, but should gradually realize supply chain management. At the same time, based on today's market operation mode, based on modern warehousing and distribution methods and supported by the comprehensive application of information technology, it will better promote the systematization and integration of its own logistics.

Second, the analysis and difference between traditional logistics and modern logistics

(A) the traditional sense of logistics

Before the reform and opening up, a number of warehousing and distribution enterprises were established throughout the country according to the regional development plan, which is the traditional logistics in China. At this time, the traditional logistics complied? Less types of logistics, large freight tonnage, less train deployment and long turnover period? Storage and transportation of goods and materials. After the reform and opening up, with the rise of the contradiction between supply and demand in China's consumer market and the gradual formation and improvement of the market economy, the storage and transportation methods of commodities have gradually shown? There are many kinds of logistics, small freight tonnage, many trains and short turnover period? The characteristics of. In order to better adapt to the change of storage and transportation mode and the increase of consumer demand, the scale change of commodity circulation mode has also brought about the change of logistics mode. The change of logistics mode has changed the traditional circulation channels, making non-single distribution system, agency system and other distribution systems appear one after another; In the logistics industry, the distribution station came into being, which provides customers with professional goods transportation and distribution services. After the reorganization, specialization, automation and integration of logistics channels, the latest goods circulation mode has gradually replaced the single transportation, distribution and coordination business operated by the logistics industry. Second, private enterprises, foreign capital and other emerging logistics enterprises have emerged. Higher standards, better service and faster speed? , quickly gained most of the domestic business to compete with the former state-owned enterprises.

(B) Logistics in the modern sense

Logistics in the modern sense refers to the operation of logistics activities such as ordering, picking up goods, packaging and distribution in a streamlined management mode, so as to better reduce operating expenses and let customers enjoy higher quality services. According to the characteristics of modern logistics, logistics management mainly includes business management and technical management. Business management usually refers to the effective management of specific logistics business, including planning management (logistics tasks, objectives, planning, policies, programs and expenses, etc.). ) and leadership management and logistics technology management (refers to the rational analysis and professional application of related issues in operational matters). In the process of development, logistics technology has gradually formed logistics hardware and software technology, which are both related and different. In today's society, logistics management is becoming more and more important and meaningful, which is reflected in reducing costs and improving competitiveness.

(C) the difference between modern supply chain management and the past

On the one hand, the standardized logistics supply chain management makes judgments through the supply chain, which it believes is inseparable. At the same time, Hong Ying chain stores have a brand-new understanding of warehousing mode and operation. On the other hand, logistics supply chain management requires informationization, systematization and socialization to coordinate all aspects of the supply chain.

Thirdly, the goal and method of the transformation from traditional logistics industry to modern supply chain management.

(A) the development of modern supply chain management is objective.

1. Modern logistics plays an important role in economic and social development. Because we only pay attention to the production process and ignore the circulation process, the development of logistics lags far behind the overall development of the economy. By promoting the progress and imperfection of the supply chain, developing stagnant trade growth and reducing the circulation rate have become the necessary goals of the logistics industry in China.

2. Supply chain management can bring profits to enterprises and play a certain role in improving efficiency and reducing the loss of production materials. Modern logistics, through centralized management and specialized services, can effectively reduce procurement costs, improve the utilization rate of various facilities in enterprises and reduce equipment depreciation, thus further saving expenses and increasing profits for enterprises.

3. Supply chain management plays a great role in improving the competitiveness of enterprises.

(B) the way to change to supply chain management

1. Establish a supply chain information management system. Through the effective control of information system on all aspects of supply chain, enterprises can obtain effective basis in the decision-making process of logistics supply chain.

2. Further improve the enterprise service network. Logistics service ensures the possibility of customers' commodity utilization, and its main purpose is to think about what customers think and do, further improve the service quality, and do everything possible to satisfy customers' desires. Only in this way can traditional logistics services be truly transformed into value-added services in the fierce competition environment.

3. Using modern logistics information system. Complete logistics hardware facilities and high-level information technology have a positive role in promoting enterprise supply chain management. The application of high information storage equipment, automatic supply chain system and other technologies provides important software and hardware guarantee for the establishment of modern logistics centers and storage centers.

4. Strengthen the skill level of technical personnel related to supply chain management. Technical talents in various professional fields play an irreplaceable role in enterprises in today's era, and even are the key to the future development of enterprises. Supply chain management needs the cooperation of technical talents in different fields to realize the integration of the whole supply chain, so the leaders of enterprises participating in the supply chain should have more relevant technical capabilities and experience. In supply chain management, in order to improve the overall operation efficiency and reduce the logistics cost for the company, enterprises must increase the training of relevant technical personnel in all aspects of the supply chain, which is the eternal theme of the sustainable development of enterprises, especially for a new industry, the skill level of talents is particularly important. How to improve the professional level of technicians and how to retain talents in the future supply chain management are issues that management should pay attention to. In addition, the accumulation of experience in related fields is also an aspect that can not be ignored when enterprises complete the transformation to modern supply chain management.

Fourthly, the countermeasures and development prospects of the transformation from traditional logistics to supply chain management.

At present, the demand of logistics market is less than that of existing logistics enterprises, and the service quality and function of traditional logistics enterprises cannot keep up with the market demand. Therefore, according to their own characteristics and advantages of high professional and technical level, large network coverage and high service quality, third-party logistics enterprises can focus on the transportation, distribution and coordination of materials, and establish a warehouse distribution cluster park focusing on the transportation, coordination and distribution of goods as soon as possible, so that third-party logistics enterprises can better coordinate with other enterprises' supply chains and take the initiative in the fierce competition in the future. At present, on the issue of logistics enterprise distribution, our goal is to develop new business according to customer demand with a new logistics distribution model. In China, in the past, the fierce competition in the logistics industry and the weak talent level and technological innovation ability of enterprises led to the weak competitiveness of enterprises, which made enterprises pay special attention to retaining the existing customer base and actively cooperate with customers on the premise of retaining customers, so as to become partners in the supply chain, achieve a win-win situation and share cooperation dividends with customers.

In today's economic globalization, the logistics industry has become one of the most promising industries in the world. Developing the international modern logistics industry is not only an important guarantee to achieve sound and rapid economic development, but also an important foundation to meet the growing material and cultural needs of the people. In the future, the development, cooperation and competition between enterprises, the coordinated development between other regions and even the economic and trade exchanges between countries will be based on the supply chain. Therefore, the national level should attach importance to the development and management of Hong Ying chain stores, and the state should issue corresponding policies to encourage the development of logistics enterprises, especially private small and medium-sized enterprises, and attach importance to the cultivation of talents and the improvement of related network facilities, roads and railways and other basic supporting facilities. It is believed that with the joint efforts of the state and society, the logistics industry will not only turn to modern supply chain management, but also become a new engine for future economic development.

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