The difference between network exhibition and traditional exhibition

1, the requirements are different: interpersonal communication is divided into two levels: information transfer and emotional experience. Offline exhibition activities can meet these two requirements at the same time. The virtual space is easy to transmit factual information, but in terms of emotional experience, obviously very poor, such as online communication, you can write text, but it is difficult to express the tone and expression at the same time. Online exhibition can never replace offline exhibition.

2, the experience is different: the most important thing is the online exhibition is no time delay interaction, including real-time product display, introduction, inquiry and communication. It can't replace the offline experience, but can expand the coverage of the exhibition, to a certain extent to make up for the regret of not being able to exhibit to the meeting, and can be done as an increment of the physical exhibition, not a replacement.

3. Different location: As a link in the whole economic cycle, the value of exhibition has changed, and it is no longer the promotion of enterprise products; its location will also change - no longer the back-channel link of enterprise production chain, but melting in the whole process of enterprise life cycle. The exhibition of the future is a fusion of people, technology and ecology, playing a role in every link of the enterprise life chain.

Expanded Information:

Note:

Confirmation of the professional exhibition planning consultant

The location of the exhibition does not need to be complicated, but to highlight the key points. If you put all of your company's product types in the booth, then customers will be dazzled. And many products you have, others also have, so it can not attract the attention of customers. So be selective in placing products.

Make some exquisite posters to publicize the company's corporate culture as well as characteristics. Prepare cups, water, placed tables and chairs, customers tired of shopping, want to rest will naturally come in to sit, so you can communicate with customers.

Baidu Encyclopedia - Network Exhibition

Baidu Encyclopedia - Exhibition