Studio network sales are responsible for what

The studio's network sales are responsible for the content:

1, integration of business strategy, the organization of group purchases

The traditional wedding studio there are four main business model: one is to win the photographic technology, the second is to attract consumers to promotions, the third is to strong financial strength to strengthen the hardware facilities, and the fourth is to rely on the emerging network marketing model to promote

Wide range of studio brands online. But no matter which business model, in order to earn more profits, the studio will usually minimize operating costs and attract consumers with low prices. Network group purchasing is currently the netizens prefer a way of consumption,

why like, because they can get the maximum degree of discounts, and the studio also due to reduce the cost of goods sold, thus generating a concessionary space.

2, the studio network marketing platform

Since the network marketing, then, there must be a network platform as a support point, the network platform can be a variety of programs, as follows:

Program 1:

By using other people's platforms: blog platforms forums platforms business platforms other platforms

By using these platforms, we can let more potential customers know about our studio. More potential customers to understand our studio, to understand our products, to understand our services, and these platforms, photography network usually do not need us to spend too much cost, they are basically free, we just need to spend some time to maintain it.

As long as there is a platform, you need to go to the maintenance, your website content needs to be updated from time to time, you need a maintenance. Your related photos need to be designed and retouched then you need an artisan.

Program two:

Own platform: official website: show the company's brand, culture and so on;

Official forum: to give customers a communication platform.

The website is equivalent to the virtual storefront of the studio, the customer logs on to the website is equivalent to walk into the studio and communicate with the store. Here customers can relax to understand the studio's products, studio service process, studio business philosophy, studio

facade and internal pictures, studio's address, phone number, the introduction of the technical staff, the studio's latest promotional offers, as well as shooting styles, the studio website to show the picture is the key to the customer's choice of studio.

3, the studio network marketing plan is fundamental

Studio network marketing positioning: through their own and local conditions and analysis of the network environment, a reasonable network positioning, quickly in the network of competition to find their own position, to produce the maximum effect!

A lack of overall planning of network marketing, will eventually lose their way in the wind and waves of market competition, thus being abandoned by the cruel and merciless market. Entrepreneurial profits, in addition to the need for innovation, there is no other way. And all innovation comes from the stimulation of business strategy.

A clear and appropriate business strategy is the primary condition for survival. So as a network marketing plan the most basic function is: to coordinate the work. Makeup network of course, in the coordination of work at the same time, but also play a supervisory, managerial role, of course, the planning book is something dead, perhaps, in the implementation of the process, you need to be constantly closer.

4, studio network marketing team building

There is marketing, it is necessary to have someone to plan, to implement, to track, to manage, reasonably equipped with a marketing team responsible for network marketing, but also necessary, usually the following kinds of programs:

A complete marketing team is divided into: network marketing operations director (or supervisor), the secondary website developers 1, 1 artworker, 1 network SEO optimization and promotion staff, 2-4 promotion staff, 2-4 customer service staff, 1 network marketing commercial staff.

Compressed version: one internet marketing supervisor, one website designer and artworker, one internet SEO optimization and promotion staff, two promotion and customer service staff, and one internet marketing business staff.

Reduced version: a network marketing director and business personnel, a website design and artwork, network SEO, promotion of each one, customer service staff two.

Super reduced version: network SEO business people network maintenance 1, promotion Customer Service 1

The fewer the staff, the heavier the scope of work, the workload of the staff, the more miscellaneous, from a certain point of view, the progress of the work of the staff is not very good, the studio recruitment of

The overall level of the staff play will play a certain constraints. Of course, the studio can also be based on their own actual situation to set the number of positions and personnel, than the hair, from the current customer service center to deploy a customer service staff, with

network marketing customer service, the original door can also be part of the network promoters, and so on, in this case, the real network marketing team, as long as the increase of a two-technician can be.

5, online, offline interaction

Is not with the studio network marketing can give up the traditional marketing methods? Of course not! Online and offline need to interact: with some non-profit forums or websites to organize offline activities, activities to be equipped with a wealth of programs and sampling

Prize link, of course, preferential essential. The best way to spend money at the event site is to have the most eloquent professional salesman to make a presentation for many customers. The one-to-many approach makes it easier for customers to accept the studio, and orders thus become possible,

and the lucky draws can promote on-site ordering by customers. Of course, no matter what activities you do, you must be fair to the word first! Otherwise, it will only make people angry!

6, the development of agents, strengthen the channel construction

Relying solely on your company itself to do business, your business will certainly not be too much, what is the way to change the situation? That is the development of agents, channel development and construction.