Traditional Culture Encyclopedia - Traditional virtues - What are the channels for grape sales?

What are the channels for grape sales?

1. Establishment of direct brand image places such as wine cellars and wineries.

Wine cellars and wineries mainly store and display high-end wines, and also make direct distribution of wholesale warehouses.

2. Develop catering and entertainment terminals.

Choose hotels, restaurants, nightclubs, bars, cafes and western restaurants with certain grades as sales terminals.

3. Develop advanced shopping malls and supermarket terminals.

Advantages: it can improve the market popularity and popularity, play the role of advertising, and has a large flow of people and a large sales volume.

Disadvantages: this place has high upfront costs, so it is necessary to selectively enter the products before the catering terminal has produced results.

4. Develop high-end business clubs and golf courses.

Advantages: the gathering place of high-end elites, strong consumption power, strong social resources behind it, and the opportunity to generate large sales, is the target customer of high-end red wine consumption.

5. Participate in some trade fairs or fairs.

Advantages: First of all, it will be of great help to claim your own brand, and secondly, the people here are more purposeful. People who have a clear goal to buy red wine. For this kind of people, as long as they produce good quality red wine, excellent service and professional red wine salesmen follow up, they will generally have a deal.

Disadvantages: it requires a certain cost.