What is seo optimization?

SEO is also called SEO optimization, website optimization and search engine optimization in a broad sense.

SEO, full name: search engine optimization, Chinese for search engine optimization.

It refers to making the basic elements of the website suitable for the search principles of search engines and more humanized by adopting reasonable means that are easy to be indexed by search engines.

Friendly), so it is easier to be included by search engines and subordinate to SEM (network marketing) first, thus bringing traffic to the website. SEO means search engine optimization in Chinese.

The popular understanding is: by summarizing the ranking rules of search engines, rationally optimize the website, improve the ranking of your website in Baidu and Google, and let search engines bring you customers. The profound understanding is that through SEO, a set of marketing ideas based on search engines, we can provide ecological self-marketing solutions for websites, so that websites can occupy the leading position in the industry and gain brand benefits.

For enterprises, advertising costs can be reduced. If an enterprise publicizes its products through traditional billboards, the high cost will not have much effect. If you promote products through Baidu bidding, the product conversion rate is also high and the cost is high. The products that may be sold are not enough to pay Baidu's bid. If we know SEO and rank the website in Baidu's homepage or Baidu's top three, our website will have a steady stream of traffic, enterprises will get more orders, enterprises will make more money, and these traffic are free.