Facing the collision of multi-cultural exchanges in the world, how to use the platform of the World Expo to better carry forward and develop Chinese excellent culture?

Taking economy as the theme, promoting close communication between domestic economic circles and overseas countries is the most important economic event in the first half of 2 1 century. Since the reform and opening up 30 years ago, the average annual growth rate of China's GDP has remained at around 10%, making it the fastest growing economy in the world. Although the global financial crisis may have some impact on the World Expo, the purpose of exhibiting countries to show their latest economic achievements will not change. I hope that through the rare opportunity of the World Expo, we can seek overseas resources and business opportunities and boost our economy. In this sense, it is more beneficial to China, stimulating domestic demand with unique opportunities, helping China's economic development and strengthening cooperation with overseas countries. Therefore, we should take the World Expo as an opportunity to encourage and promote trade associations, economic groups, business circles and financial circles to actively exchange and cooperate with foreign economic circles. At the same time, the business opportunities, information, problems and requirements in exchanges and cooperation will be summarized and fed back to the government in time to provide information for national decision-making and opening up. Promote active exchanges between domestic and foreign scientific and technological circles with the theme of science and technology. The Expo is not only a grand gathering of culture and economy, but also a grand gathering of scientific and technological achievements. We can learn about the latest achievements of science and technology in the world, experience the joy brought by the convergence of various innovative elements, and quickly turn the spark of innovation into science and technology for the benefit of mankind. The harmonious city concept of Shanghai World Expo attempts to express an oriental wisdom that advocates tolerance and harmony. In the history of the World Expo, this is a bold attempt, which not only includes the reflection on the traditional development mode of human beings, but also entrusts the combination of traditional wisdom and modern ideas to create a better world and realize all life on earth. The role of science and technology cannot be underestimated. Since the 20th century, the rapid development of science and technology has greatly improved people's daily life, and the enrichment and improvement of people's material life are concentrated in cities. At present, the world is paying attention to and exploring ways to solve a series of social problems such as environment, climate and energy, and the development of science and technology can find ways to solve energy conservation and emission reduction, improve the environment and protect resources for the world. One of the biggest features of Expo 2005 Aichi is citizen participation and environmental protection interaction. In the Ocean Square of Seto venue, ordinary citizens explain their inventions to protect the environment; What is even more surprising is that there is also an environmentally friendly toilet. The feces and sewage are directly treated by microorganisms and ozone, and then turned into transparent water to flush the toilet. In this way, sewage can not be discharged into rivers, and 1000 tons of water can be saved during the whole World Expo. There are nine kinds of rubbish in Aichi Expo. Volunteers teach people to throw garbage into different bins in the right way, and then the factory will recycle garbage to generate electricity for the lighting of the World Expo. Shanghai World Expo should learn from the experience of Aichi World Expo, popularize scientific and technological knowledge among young people, stimulate their enthusiasm for hands-on and brain-thinking, invest in scientific and technological development, and mobilize the enthusiasm of innovation and creation, so that everyone can truly realize the importance of starting from me and form an atmosphere in which everyone stresses science and creates inventions, which is of inestimable significance to improving the level of scientific and technological innovation in China. About 70 million tourists will gather in Shanghai to promote foreign exchanges between citizens with individuals as the main body. Among them, a large number of foreign tourists will not only experience the development of China in the Expo site, but also have enough time to see Shanghai intuitively and understand China. Personal behavior can reflect the image and civilization of the whole city. Details determine success or failure, starting from ourselves, improving the quality of citizens and putting an end to uncivilized ills. It is the most realistic task of folk diplomacy to show the unique charm of Shanghai's tolerance, hospitality and vigor, and to reflect the city's beautiful, elegant, harmonious and lovely character. Therefore, the civilized and polite degree of citizens and the orderly management of cities are closely related to the goal of "Better City, Better Life". The goal of society in cultural construction is to cultivate an environment that can produce beauty and collect beauty. It is extremely necessary for us to advocate the pursuit of beauty in order to cultivate the inner quality of urban spirit and change all kinds of uncivilized habits that have been formed for a long time, otherwise it will be difficult to undertake the heavy responsibility of folk diplomacy. Our volunteers have won the praise of the world, the volunteers of the Beijing Olympic Games have won honor for our country, and even made foreign diehards hostile to China change their views on China. The Shanghai World Expo lasts for half a year, and all young students and community members can become volunteers. Excellent and fluent foreign languages or elegant manners can be an interpretation of Shanghai's urban spirit and show the modern beauty of Shanghai as an international metropolis. Promote foreign exchanges and cooperation in urban and rural construction with the theme of urban and rural areas. Cities and villages have always been interdependent in economy, society and environment. The good life of the city is not only the good life of urban residents, but also the good life of rural residents. This has far-reaching practical significance for our country. China is a big agricultural country. Since the reform and opening up, despite the increasing number and scale of cities in China, the problems of agriculture, rural areas and farmers are still the top priority in China. Through this World Expo, we can find a platform for communication, dialogue and cooperation in urban and rural construction. At present, China is vigorously building a new socialist countryside, vigorously promoting urban-rural integration and urbanization. Through the platform of World Expo, we can promote the communication and interaction between urban and rural NGOs in China and relevant overseas NGOs, learn from foreign experience in this regard, explore the road of urban and rural construction in line with China's development, and make contributions to promoting China's urban and rural development strategy. It has been generally recognized that China's soft power construction and development is promoted with the theme of soft power, but China's cultural status in the world is not commensurate with its economic and political status: the trade deficit of cultural products is large, the right to speak in the international public opinion pattern is not strong, and the cultural soft resources are not attractive to the world. The report of the 17th National Congress of the Communist Party of China proposed to "improve the soft power of national culture" and took it as a long-term strategic task to an unprecedented height. The Shanghai World Expo provides a good opportunity for comprehensively promoting the rejuvenation of Chinese culture and displaying and enhancing China's soft power. Therefore, we must consider and plan the promotion of cultural soft power strategically. First, as a systematic project, the construction of cultural soft power needs to innovate the service mode and management system of public culture. Only by deepening the reform and changing the old ideas, practices and system disadvantages can we open up a broad space for cultural prosperity and provide strong power support. Through the World Expo, we will accelerate the improvement of government functions, adhere to the principle of "openness, justice and fairness", strengthen the concept of administration according to law and serving the society, and provide services for promoting the construction of cultural soft power. Second, we should further absorb the outstanding achievements of civilizations from all over the world and some basic values generally accepted by people from all over the world, such as political values such as democracy and the rule of law, fairness and justice, and social and cultural values such as public service, lifelong education, quality of life and ecological civilization, so as to make use of them and promote the continuous improvement of China's soft power. Third, China's traditional culture has a long history, which affects the value orientation, behavior and life pursuit of Chinese people. This requires getting rid of the negative factors of traditional culture and creatively absorbing and digesting the nutrition of traditional culture. For example, the mascot "Haibao" takes the Chinese character "Man" as the prototype, which can spread the traditional culture of China and the people-oriented spirit of the times, and show the great changes in China's economy, society and people's mental outlook in the past 30 years of reform and opening up. Fourth, to further enhance soft power, we need to develop cultural industries. On the one hand, increase the cultural content of goods and services, and strive to build cultural products and cultural brands with core competitiveness. On the other hand, under the impact of the current international financial crisis, the cultural industry has shown great vitality and become a new growth point to promote the development of the national economy. We can introduce foreign advanced technology and experience through the World Expo, vigorously develop cultural industries, standardize the introduction of foreign capital and the import of cultural products, and form a cultural market structure with national culture as the main body and absorbing foreign beneficial culture. Fifth, vigorously promote the improvement of citizens' quality. The education of social morality, professional ethics, family virtues and etiquette that is in line with international standards during the preparation of the Shanghai World Expo will help to enhance the humanistic connotation and spiritual civilization of the city, and then promote the construction of social morality, legal norms and behavioral norms, and promote the improvement of the quality of the whole party and the whole nation. This will also become an extremely valuable asset for Shanghai and even China after the World Expo. Shanghai World Expo is a stage for practicing non-governmental diplomacy. It provides people with the charm of showing China culture and etiquette, and also provides people with a way to spread and explain China. We can take this opportunity to give full play to the role of the people and make due contributions to let more people in the world know about China. . . .