Traditional Culture Encyclopedia - Traditional virtues - The difference between internet trade and traditional trade and the advantage of internet trade.
The difference between internet trade and traditional trade and the advantage of internet trade.
Traditional trade means that users can use telephone, fax, letters and traditional media to realize business transactions and management processes. Users can conduct marketing, advertising, obtain marketing information, receive order information, make purchase decisions, pay money, customer service support and so on through traditional means.
Advantages of online trade
(A) low investment, high return
Take an ordinary small shop as an example, the initial installation fee of the shop and storefront needs at least tens of thousands of yuan, and the monthly rent, utilities and so on need at least hundreds of thousands of yuan. Opening a small shop online saves rent, utilities and decoration and maintenance fees, and only needs to buy a computer, pay monthly internet access fees and avoid daily maintenance fees, and only needs the owner to update the product information in time and have a fixed supply.
(two) to broaden the channels of information, not limited by geographical conditions.
Sending commodity information to thousands of households through the network, promoting products, forming a commercial relationship between import and push, resulting in commercial profits. For an online shop, even if it is thousands of miles away, you can browse the relevant information of the goods by clicking the mouse, and you don't need to go to the seller to see the goods in person, so the object of the goods has changed from "door-to-door" to "online". For the average store, there are only a few hundred customers coming to the door every day, and the best is only a thousand. For a better online mall, the daily visits can reach tens of thousands or even hundreds of thousands, which means there are many people visiting the store, so there are great business opportunities. Therefore, more consumers come to online transactions, which can gain greater benefits for businesses.
(c) Internet trade has promoted the development of local industrial economy.
For some remote mountainous areas, due to geographical restrictions, inconvenient transportation, backward economy and lack of funds. For some goods with local characteristics, they cannot be sold in shopping malls in big cities. Due to geographical restrictions, many good goods can't find customers; On the other hand, many customers can't find what they need. Therefore, Internet trade has expanded the popularity of these commodities, established sales channels and promoted the development of local economy.
Internet trade can promote the development of logistics and transportation.
With the further development of Internet trade, in the past, goods were mainly transported by postal and freight companies, but now there are express delivery companies such as Tong Yuan and Shentong. Therefore, it will promote the rapid development of transportation. According to postal statistics, the income generated by Internet trade in 2007 was more than 20 times that of 2000, and Internet trade accounted for more than 40% of postal income. With the continuous expansion of Internet trade, this proportion will further increase.
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