Why Taobao on the e-commerce more and more difficult to do

Because more and more brick-and-mortar stores are joining Taobao's e-commerce, it can be said that the original entity has more online stores and fewer, buying and selling is good to do, and now everyone is coming to do the network to sell their goods, it does not work.

Currently, Taobao is becoming more and more professional and standardized. There is no shortage of merchants in it, only quality merchants. As a result, Taobao's comprehensive operational capabilities for merchants are becoming more and more demanding. If the store including resources, contacts, store operation ability are not strong enough to stand forever in the tide, then it is bound to be gradually eliminated by the cruel market.2. The end of the bonus periodThe end of the bonus period can be understood as the relationship between the porridge and the monk. At first, it looks like "too much porridge, too little porridge.

The first batch of e-commerce stores received huge dividends. As a result, there were even a few people who made a few million dollars. Later, when the market is saturated and overcrowded, the phenomenon of too much gruel is not enough. Dividends will also be exhausted, the flow will become more and more expensive, the cost of obtaining customers will become higher and higher, resulting in more and more people do not have money to earn, so it will make people feel that Taobao is becoming more and more difficult to do. Three. Serious homogenization of goods during this period, Taobao platform on the phenomenon of homogenization of goods is very serious.

Online you can find hundreds of merchants to buy the same product. In the future, the competitiveness of homogeneous products will become weaker and weaker. In order to sell, they will become price competition. Prices will get lower and lower, and profit margins will be lost, which will become more and more difficult to do. Four. The number of flagship stores of large brands with negative impact has increased, and most of the market has been occupied. The use of the power of capital through the early burning money in the late stage to obtain the market, greatly restricting the development of many enterprises.

In fact, Taobao platform in the past decade of Internet development has changed little, but the market economy is constantly changing and developing. Various innovative and optimized platforms, such as the rise of Pinduoduo, is a typical example. So now the site is increasingly difficult to do ah.