The relationship between new media art and traditional art

New media art and traditional art is the relationship of integration and development.

New media art originated from the conceptual art in the 1960s, which is a new art discipline category with optical media and electronic media as the basic language, and it is built on the core foundation of digital technology. And traditional art is the treasure of our nation, the embodiment of our national culture, and the essence of our 5,000 years old civilization. In today's new media art in full swing, the two intervene and integrate with each other, which can better explore the charm and heritage of traditional art and better utilize the advantages of new media.

New media art involves multifaceted cultural concepts and a variety of disciplines, and its strong openness and inclusiveness involves the cross-integration of science, culture, anthropology, and sociology disciplines, which makes the new media art works present rich and diversified style characteristics.

And the new media just opens up the communication platform between traditional art and other fields, realizing the interoperability of art level, and also enables traditional art to draw new nutrition, new methods and concepts on the basis of its own foundation, and improve itself with more open and developing concepts, so as to burst out with more powerful vitality, making traditional art more attuned to the times and reflecting its own value and playing a more important role in the fast-developing society. In this fast-developing society, traditional art can reflect its own value and exert a stronger vitality.

The Unique Charm of New Media Art

The unique charm of new media art lies in the use of emerging technology to create more novel and diverse art forms, so that the audience's visual, auditory, tactile, olfactory and other unprecedented aesthetic experience.

And the characteristics of new media art: interactivity and immersion, in the interaction to strengthen artistic communication, in the immersive experience to convey the sensory stimulation, which can deepen the audience's aesthetic experience, and can better achieve the traditional art emphasized in the aesthetic activities generated in the "aesthetic imagery", to break through the subjective and objective dichotomy of the thought pattern, to achieve the "all things", to achieve the "all things". The audience can better realize the "aesthetic imagery" generated in the aesthetic activities emphasized in traditional art, break through the subject-object dichotomy and reach the realm of "everything is born with me, and heaven and earth are one with me", thus transcending the ego and returning to the natural world of life, and to the realm of the oneness of all things.

New media art compared to traditional art, and the viewer's close contact is more direct, intimate, more able to let the audience immersed in the virtual world created by the creators, so that they have a sense of immersion, in the virtual world and the real world shuttle, resulting in a unique, all-round aesthetic experience. And this unique aesthetic experience, it is in the appreciation of "beauty", immersed in "beauty" and interactive exchange.