Traditional Culture Encyclopedia - Traditional virtues - What is traditional marketing? What models and processes does traditional marketing include?
What is traditional marketing? What models and processes does traditional marketing include?
New marketing model is implanted, such as Sohu advertisement implanted in the Spring Festival Evening, while Baidu advertisement still belongs to the traditional model;
The new marketing model pays more attention to the psychological experience of the audience, thus unconsciously accepting the information to be conveyed. This model has a slow effect in the early stage, but once it works, the effect is lasting;
The traditional intrusive marketing model is being resisted by consumers. There is a story that the water supply company found that the water consumption of residents increased obviously in a certain period of time, which was explained by the fact that everyone went to the toilet during TV advertisements. Whether it is true or not, this is a good proof. When the TV commercial comes, we don't change the channel, go to the toilet or do anything else, but Uncle Benshan's sketch is so worrying that even if he says it a hundred times, Sohu blog believes you will still take it seriously. This is the effect and the difference.
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