What are the forms of online network advertising

Network advertising mainly in the following forms:

1, web banner ads

Web banner ads are image files created in GIF, JPG and other formats. Positioned in the web page, mostly used to express the content of the advertisement, but also the use of Javascript and other languages to make it interactive, with Shockwave and other plug-in tools to enhance the performance.

2, link ads

Text link ads are a form of online advertising that interferes the least with the viewer, but is the most effective. The entire online advertising community is looking for new forms of broadband advertising, and sometimes the forms that require the least amount of bandwidth and are the simplest work the best.

3, e-mail advertising

Surveys have shown that e-mail is the most frequently used Internet tool by Internet users. Less than 30% of Internet users browse the Internet for information every day, but more than 70% of Internet users use e-mail every day, especially for business managers. E-mail advertising is characterized by strong targeting, low cost and unlimited advertising content. In particular, the characteristics of strong targeting, it can be targeted at a specific person to send a specific advertisement for other online advertising methods are not as good.

4, floating ads

Floating ads are ads that float on the home page of the website or in various sections, posts, and other pages of the drifting form. It can be a picture or flash, the home page and each section and post page can be an independent advertisement, which can automatically adapt to the screen resolution and not be blocked by any webpage elements, and at the same time, it can support multiple pictures to float.

5, rich media advertising

Generally refers to the integrated use of FLASH, video and Javascript and other scripting language technology production, with complex visual effects and interactive features of the network advertising. Rich media advertising is characterized by the fact that rich media advertisements are usually larger in size, and can contain more advertising information through video or interactive content playback, and even allow the audience to understand the advertiser's business and product details without clicking to the advertiser's website.