The short video shooting skills of food

Food short video shooting skills

Food short video shooting skills, today's life, we can see from various platforms on the food of the short video, through the food short video we can find what food is worth trying. Some people will also be very curious about how to shoot short food videos, I share the following short food video shooting skills!

First, the subject matter

In fact, just like writing an article, to write an article, the first intention. The first thing that you need to do is to make a short video, and then you need to decide what you want to do with it. To clearly understand what kind of food short video you want to shoot, whether it is with a story or pure food production, or to do a food album compilation.

Second, to determine the idea

There is a first and last, what to shoot first after what, there must be an order. If you want to shoot a short food video with a story, the storytelling method can choose the flashback method, then the shooting should also follow the storytelling method. If it's a food production, you can shoot the finished product first or make a brief introduction first, and then shoot the specific ingredients of the production process.

Third, the specific shooting

Specific shooting process, you can use the following short video shooting skills:

(a) color

For the food, the warm tone will make it look more appetizing. So, before shooting, you can arrange the environment or adjust the camera settings, and if you don't do the preparation beforehand, then you have to spend a little more effort to adjust it later. In the process of adjusting the color, the color saturation and color temperature must be well controlled to prevent overdoing it.

(2) Slow-mo

Slow-mo can better express human emotions, the connotation of things. In the food shooting properly use slow-mo, play a role can not be underestimated. For example, I am now going to shoot the barbecue stall on the grilled chicken thighs, the use of slow-mo picture content: chicken thighs on the rack grilled, the surface of the chicken thighs in the role of the light is a deep orange-yellow, a little bit of burnt, the oil in the top of the pricking pricking pricking pricking pricking pricking pricking pricking pricking pricking pricking pricking pricking pricking pricking pricking small bubbles, a layer of thin chili powder falling from the air ...... think about this picture mouth to flow down.

(C) time-lapse

In a video you can add a few seconds of the weather, the environment of the time-lapse filming, to ease the audience's attention fatigue, but also a proper account of the background. You can refer to the use of time-lapse in food documentaries such as "Tongue on China" and "Taste of Shunde".

(4) Shooting Angle

There is no fixed shooting angle. As long as you can maximize the characteristics of the subject, the angle is good. When shooting, you should try to shoot from multiple angles. Other people say that which angle is the best for shooting food is not necessarily applicable, and you have to make your own choices during the shooting process.

Four, post-production

Post to pay attention to these issues:

(a) post-coloring. Even if the pre-shooting has done environmental preparation, post-coloring is also a must.

(2) no skill transitions. Don't use too many techniques, otherwise it is easy to dazzle people and make them resentful.

(c) Ensure picture quality.

(d) Deal with the sound, add suitable BGM (ie background music).

In fact, shooting a short food video is to shoot life, into their own appreciation of food, and at the same time, the reasonable use of some short video shooting skills, that will present a better result, they feel delicious, that shot will also be "delicious".

Short video shooting tips 2

01

Pre-shooting

Preparation of food

Before shooting a short video, the first thing to do is to make sure the food is good. What it means is that the 'ingredients to be photographed must be colorful, fresh and clean, and able to give a visual pleasure. It is important to note that some ingredients are fresh for a certain period of time, so if the video shoot is too long, it is necessary to prepare a few extra ingredients on the set.

02

Mid-shoot

Lighting

Lighting has a magical power when shooting ingredients, and vivid, natural lighting can make the whole video better. Generally speaking, when we show the shape and outline of solid ingredients in the picture, we mainly use backlighting and side backlighting, because this can make the ingredients appear more three-dimensional, and form an easily distinguishable light and dark dividing line between the ingredients and the environment.

But not every shot needs to be illuminated, and the most natural and comfortable light for the naked eye is the sunlight, which is the easiest for us to ignore. So if the conditions allow, just use natural light.

Appropriate motion

Motion attracts the viewer's attention and adds life and interest to a video compared to a static shot.

But this kind of movement is not random movement, it's movement that is structured and skillful. For example, when filming alcoholic beverages, it is best to show a slow-motion image of the liquid pouring into the glass, so that some details of the presentation can often arouse the interest of consumers in the food, and reap good results.

Bring out the texture

When photographing food, it's important to show as much as possible of the character of the food itself, to bring out the texture of the food. For example, when shooting a video about meat, such as barbecue, you want to bring out the richness of the gravy and the fatty texture of the food through the images, so that the video evokes memories and associations with meat.

03

Post-shooting

Appropriate coloring

Food videos must learn to adjust the color of the video, so as to make the food look more attractive, and inspire viewers to eat food. food.

Many people have such an experience, such as going to some fast food restaurants to eat, see the publicity posters or video images, are full of color, so that people have the urge. But when you actually eat, it is a big difference with the publicity, in fact, this reality and publicity in the deviation, is because the picture in the post-tuning, toning to adjust the food color purity and saturation, so that people see the picture on the food to think about.

Harmonious soundtrack

In order to make the whole video look more perfect and harmonious, in the late stages of the production of short videos usually have to add background music to the video.

It should be noted that the purpose of the background music is to make the video more fleshed out as a whole, so when making the choice of background music, it must be based on the content of the video as well as the overall tone of the video, and should not create a sense of severity with the content of the video.