Traditional Culture Encyclopedia - Traditional virtues - What are the advantages and disadvantages of finding an agent to operate an e-commerce platform?

What are the advantages and disadvantages of finding an agent to operate an e-commerce platform?

For the operation of an e-commerce platform, the advantages and disadvantages of agency operation are as follows:

1. Advantages: Sellers don't have to save time and trouble, just make good use of time if they want to do it;

2. Disadvantages: After all, the seller is not operating, and he has to bear many facts that he cannot experience personally. If he doesn't do it with his heart, he may not do it well, just wasting his time. E-commerce usually refers to a new business operation mode in which buyers and sellers conduct various business activities without meeting each other in a wide range of business and trade activities around the world under the open network environment of the Internet, and realize online shopping for consumers, online trading for merchants and online electronic payment, as well as various business activities, trading activities, financial activities and related comprehensive service activities. It takes electronics and electronic technology as the means, takes business as the theme, moves the original traditional sales and shopping channels to the Internet, breaks down the tangible and intangible barriers between countries and regions, and makes the production enterprises realize globalization, networking, invisibility and personalization. With the progress of it technology, the cost performance of computers has been greatly improved. In particular, the development of information network has brought great influence to the development of the world economy. Now, the normal operation of enterprises can not be separated from the role of informatization, and the popularity of the network has become the basis of e-commerce. The electronic connection between individuals and enterprises is constantly expanding through the network, and governments all over the world give priority to the development of information and communication infrastructure projects and provide various new services through social interaction. In addition, laws and regulations have been formulated to carry out e-commerce activities through the Internet. The popularity of e-commerce not only triggered a series of thoughts, but also what are its advantages? What are its shortcomings? What is its future development prospect? Listen to the following analysis. 1. E-commerce electronizes and digitizes traditional business processes, and replaces real logistics with electronic flow, so that transactions can be conducted at any time and any place, thus greatly improving efficiency. E-commerce enables businesses and enterprises to "sell" to the whole world through online sales, so that customers and consumers can "buy" around the world without leaving home. E-commerce can provide services 24 hours a day, 7 days a week. It can expand its business to every place connected to the Internet. In fact, with the rapid development of communication technology, especially mobile communication technology, e-commerce has no boundaries in theory. E-commerce model connects manufacturers, sellers and consumers all over the world by establishing virtual business networks, and connects the economic interdependence among countries, enterprises and consumers more closely, forming a real global economy. E-commerce model through the establishment of e-commerce platform, re-allocation of various social resources, with a virtual digital world to simulate real business operations. Compared with the word virtual, the big market formed by e-commerce and the new market created by e-commerce are all true. The popularity of online shopping such as Taobao among modern young people shows that e-commerce is timely. At home, you can buy almost any favorite goods with a click of the mouse. No crowds, no scorching sun, the same goods. What reason do we have to refuse more comfortable shopping methods? 2. Interactivity: Through the Internet, businesses can communicate, negotiate and sign contracts directly, and consumers can also reflect their feedback suggestions on the websites of enterprises or businesses, and enterprises or businesses should timely investigate product types and service quality according to consumers' feedback to achieve benign interaction. E-commerce can provide online customer service, realize online sales, online shopping and online payment, so that businesses and enterprises can track customer feedback in time. The traditional business model can no longer meet the customer-centric requirements. In the traditional customer relationship management, there are some shortcomings, such as scattered customer information, unavailability of all departments, slow response, and each customer has specific needs. Under the e-commerce mode, a real customer relationship management system can be established, and the integration of customer information held by various departments can be realized by using corresponding software to avoid the loss of customer information caused by personnel changes; At the same time, crm not only provides query and retrieval functions, but also can analyze and summarize, providing strong support for decision-making. In the modern environment, consumers quickly accept a lot of information, and their preferences are constantly changing. Crm can provide customers, especially important customers, with the most valuable products or solutions that meet their own characteristics. Through e-commerce, we can promote information exchange between businesses and enterprises, internal and external information exchange, promote cooperative work between businesses and enterprises, obtain all kinds of information in time, and ensure the scientific and timely decision-making of businesses and enterprises. Customers don't have to go back and forth several times for a problem, which is conducive to the timely and proper handling of the problem, and the communication between enterprises is also liberated from cumbersome meetings. Using grid technology, employees can obtain the required resources across systems and platforms, and their coordination ability and quick response ability are strengthened, so that they can solve complex problems in a short time. 3. The transaction cost is low. E-commerce greatly reduces the transaction costs of buyers and sellers. First of all, the cost of transmitting information on the Internet is lower than that of letters, telephones and faxes. Including information dissemination and exchange, market research, advertising and so on. The farther the distance, the greater the advantages of network communication. Online information transmission also has high accuracy and timeliness. Personnel costs and travel expenses brought by information transmission and communication can also be greatly reduced. Compared with traditional media, online advertising has a huge price advantage. In addition, the time is shortened, the repeated data entry is reduced, and the information cost is also reduced. Second, buyers and sellers conduct business activities through the network without the participation of intermediaries, which reduces the related links of the transaction. Third, sellers can introduce and publicize products through the Internet, which avoids a lot of expenses such as advertising and printing in the traditional way. Fourthly, the implementation of "paperless trade" in e-commerce can reduce the cost of document processing by 90%. Fifthly, the Internet enables buyers and sellers to communicate the supply and demand information in real time, making it possible to produce and sell without inventory, thus reducing the inventory cost to zero. Sixth, enterprises can realize paperless office (oa) by using intranet, which improves the efficiency of internal information transmission, saves time and reduces management costs. Through the Internet, the company's headquarters, agents and subsidiaries and branches distributed in other countries are linked together, so as to respond to local market conditions in time, produce and sell in time, reduce inventory costs, and adopt efficient and efficient distribution companies to provide distribution services, thereby reducing product costs. Seventh, the traditional trading platform is ground shops, and the e-commerce trading platform is Internet cafes or offices, which greatly reduces the store rent. According to statistics, using edi can usually save 5- 10% of the procurement cost for enterprises. E-commerce redefines the traditional circulation mode, reduces intermediate links, and makes direct transactions between producers and consumers possible, thus changing the whole social and economic operation mode to some extent. Reduce intermediate links and lower market access threshold. In today's market, there are often a large number of buyers and sellers and many intermediate links. It is difficult for all parties to grasp enough market information, which leads to low market efficiency. For example, there are m buyers and n sellers, and theoretically there are m×n contact methods. This problem can be solved by using e-commerce platform. When the two parties realize the transaction through the platform, the number of contact lines will be reduced to m □ n. This has greatly reduced the burden on enterprises. Using virtual market, enterprises can save store rent and distribution costs. The lowering of market threshold will help small and medium-sized enterprises to break through the market entry barriers formed by capital, channels and brands, strengthen market competition and improve market efficiency. Of course, as a new product of the last century, e-commerce still has many shortcomings and constraints. First of all, the security of transactions cannot be guaranteed, and the security of e-commerce is still the main factor affecting the development of e-commerce. Due to the rapid popularization of the Internet, e-commerce has aroused widespread concern and is recognized as the most potential new growth point of it industry in the future. However, how to ensure the security of data transmission has become one of the most important factors in the popularization of e-commerce when conducting transactions on the open network. The survey company conducted an online survey on the application prospect of e-commerce. When asked why they don't want to shop online, most people's problems are fear of being attacked by hackers and losing credit card information. Therefore, some people or enterprises are unwilling to use e-commerce for fear of security, and security has become the biggest obstacle to the development of e-commerce. Personally, although I often buy all kinds of goods online, I am still wary of online shopping. On the one hand, I am worried about fraud, so the value of general online shopping items will not exceed 100 yuan. On the other hand, I am worried about the security of personal information. There are great hidden dangers in the management of e-commerce websites, and it is generally difficult to resist the attacks of hackers. The security problem of e-commerce is actually the integrity problem between people. Understanding each other in real business and trade requires the cooperation and efforts of both sides. The future of e-commerce needs the cooperation of all netizens. Secondly, it is not enough to maintain the market order only by technical means, and there are inevitably irregular and illegal behaviors in the real economic society. The same is true in the field of electronic commerce. Legal means, administrative means and technical means must be effectively combined to protect the order of e-commerce market. At present, the construction of e-commerce laws and regulations in China has just started. Only "People's Republic of China (PRC) Electronic Signature Law" is directly related to e-commerce, and the laws and regulations related to network can't adapt to the development of economic situation in both quantity and scope. In e-commerce, the written contract used in traditional business transactions is no longer applicable. On the one hand, electronic contracts are easy to forge, and it is difficult to prove their authenticity and validity; On the other hand, the existing laws do not regulate the legal effect of digital seals and signatures of electronic contracts. The information in the information network is unstable or changeable, which makes it extremely difficult to lock or obtain infringement evidence when the information network infringes, and brings great obstacles to solving infringement disputes. How to ensure the stability, authenticity and validity of information under the network environment is an important factor to effectively solve infringement disputes in e-commerce. Among the legal problems caused by e-commerce, the protection of intellectual property rights bears the brunt. Because the computer network carries digital information, the problem of copyright protection is particularly prominent in the field of intellectual property (patents, trademarks, copyrights and trade secrets). Therefore, it is necessary to formulate policies and strategies suitable for the development of e-commerce in China, ensure the gradual improvement of the environment and corresponding legal norms for the development of e-commerce, and promote the healthy and orderly development of e-commerce in China. There are two problems that must be noted: 1. Legislation is slow and takes a long time to decide. We should set up a special e-commerce committee, learn from international practices and speed up legislation. 2. Pay attention to the coordination of various departments to avoid contradictions or vague legal rules. Laws should be detailed and operability should be enhanced. Special emphasis should be placed on establishing a punishment mechanism. In addition, as a new system, e-commerce will take a long time to shake the position of traditional commerce and gradually replace it. E-commerce cannot meet consumers' perceptual needs for shopping. When choosing a product, you can't just look at the appearance, have a look and touch it. Actually, feeling is the most important thing. E-commerce can only provide the most plain pictures and words, and digital information cannot touch the emotional hearts of consumers. Shopping is actually a kind of leisure and entertainment, but e-commerce is more like a job. Compared with traditional shopping methods, e-commerce is far less convenient than the traditional retail system. The retail system of e-commerce can be said to be completely dependent on the network, while the delivery is completely dependent on the traditional system. This contradiction causes the delivery speed to drop to an unbearable level when the goods are "one kilometer" away from consumers. Sometimes the problem that can be solved in a few minutes in the community supermarket will be seriously overtime, which will eventually lead to "out". There is no guarantee of free choice. Supermarkets are so popular because they provide great convenience and freedom of choice for shoppers. Although e-commerce can provide more convenience and freedom in theory, its initiative is not in the hands of consumers. In supermarkets, returning goods is a common thing, but in e-commerce, once the payment is made, you can only wait for the goods to arrive at your door, and there is no chance to go back on your word, otherwise it will be a more complicated return procedure than traditional retail. To sum up, the emergence and popularization of e-commerce objectively illustrates the future direction of business development. What we need to do is to improve and perfect this system to better serve the public.