Traditional industry Internet + how to do the most effective?

If you know how to seize the opportunity, micro media will promote new hope for the traditional industry.

2017-11-30 20:38:17

Micro-media will promote new blood new hope for the traditional industry

It is well known that the current market digitalization of the era of totalization, many traditional industries offline system are letting the online e-commerce impact of the body, the traditional industry relies on the old crafts and the customer's "good relations ", can be maintained is also difficult, because now these mobile clients WeChat Alipay popularization of social applications. For example, in and out of the DD taxi, dinner Meituan takeaway, listen to songs and movies directly online APP software play, consumption are WeChat payment, Alipay payment, and planted ads will often appear in WeChat Alipay or mobile APP client in every corner.

According to the analysis, the current WeChat users up to 900 million or more, excluding those kindergarten and elementary school reading useless and some 50-70 after the use of less, most of the groups are concentrated in the 80-90 these consumption ability of the stronger generation, 00 after the use is also very extensive, but the consumption ability is also a certain limit.

The traditional industry is also currently only within twenty kilometers as a sales circle, in the peer competition division and the impact of e-commerce online. There is also a growing GDP rise, rents will also increase, people will choose more affordable and simple, convenient and comfortable lifestyle, and in second and third-tier cities, even if the traffic is not so congested, most people are willing to spend more time on work and life, but also do not want to spend too much time in the trivial price than the comparison of goods and services.

We at Microgroup will set aside 15 days for publicity for the event, and we will reach out to a wider range of publicity interactions online, such as event hype and publicity interactions, so that local people will be connected to online through word-of-mouth referrals offline to make the event even hotter, so that people will be able to get to know more about the event before it's publicized.

What our customers need to promote, we can be more accurate to the people who need it, because the consumer groups and the amount of information every day in fact there is a limit to the amount of information, too much information and unnecessary information, will naturally be filtered out, but the need for the things that can not catch up with the changes in the plan. We micro-polymerization can also be in the media more people more focused on the merchant to show the point, as a topic and impression, more able to dig around the potential users, the development of more follow-up users.

We not only bring users for our customers, but also on behalf of the operation of three months and give you a network publicity program, so that learning the user's product concepts, core values, to help our merchants online display sales.

We also provide free training in the use of network tools, WeChat marketing methods, network publicity and operation methods, through the media to guide the user more acceptable to your value and trust.

We are also able to leverage news dissemination and build cross-border e-commerce platforms to further enhance our customers.

At present, the propaganda and penetration of online media make the traditional offline media have been greatly impacted, unless there are restrictions on the dissemination of cultural information offline information can be captured faster and more accurate than online, or else people will still be stuck in the line of sight in the rapid dissemination of information.